How Page Speed Affects Google Rankings & SEO

Speed is an essential criterion for a website. Its importance can be judged based on the fact that Google takes Speed into account as one of the ranking factors. Google has taken a lot of measures into account for improving the loading speed of the websites. Science for a few years, It has taken the initiative to set up advanced tools for the developers to improve the Speed, and one of such tools is Google Lighthouse.

Let’s understand some more about the Page Speed Insights Tool from Google and how the page speed is going to affect SEO

This article has answers to everything you need to know.

The Page Speed Insights tool never used to be an essential factor in earlier times. However, you can easily find the information regarding its functioning anywhere. But the fact that it is undoubtedly challenging to use makes its usage more complicated. Some new changes have been made in that tool by Google, making it work in a better manner but at the same time, even harder to understand.

Google PageSpeed Insight: A more in-depth dive

Google PageSpeed is a set of tools by Google Inc, designed to help in optimizing the performance of a website. It was introduced at the Developer Conference in 2010.

 

Page Speed Insights analyzes all the contents of a web page and generates suggestions to make that page faster. Thus, overcoming all the performance issues of the site.

To access PageSpeed Insight tool, visit:

Analyzing a webpage

As soon as the page opens, you would witness a blue bar with an ‘Enter a web page URL‘ and an Analyze button.

To analyze a web page, all that you need to do is copy and paste the webpage link and click on the analyze button.

Mobile & Desktop Scores

At first, the Page Speed Tool worked in an approach to just give data about the work area rendition, But, lately, we have seen an impressive increment in the utilization of cell phones and the vast majority of the individuals utilize cell phones to look through the web. As Google moved to a versatile first list, it turned into a need for them to try out the site for the Mobile forms also.

Why are you likely to get different scores for the different versions?

Mobile Version: When the Page Speed Insights instrument is utilized for the Mobile form, the main outcome to spring up would be for Mobile speed. 

Nonetheless, there can be critical contrasts in the score because of the web association in the portable, for example, utilizing a 4G would give a speed score higher than that of a 3G association, yet honestly not exactly a 5G association. However, utilizing a more slow system speed despite everything loads the page at a tolerable burden speed. 

In this way, with this, we realize that the issue doesn’t lie in our site, yet in our portable association, it is the Speed of the association. In this way, the fundamental explanation here is your moderate association which is influencing the stacking velocity of your site.

Desktop Version: At the point when the PageSpeed Insights instrument is utilized for the Desktop form, as the association speed is higher, you will in general get a higher score as far as Loading Speed is considered. That is a direct result of the utilization of fiber optics.

PAGE SPEED, a deeper dive

Speed is relative: The Speed usually depends on a lot of factors

page-speed

Image Source – Pixabay.com

  • The performance of the website
  • The performance of the server you are working on
  • The web page you’re working on
  • The connection type you’re using 
  • The internet service provider
  • The internet package
  • The device’s processing power
  • The Browser being used

Page speed is the speed at which each page loads on your website. Different pages may have different speeds due to features such as images and text.

How does page speed affect SEO?

Page Speed influences SEO. As indicated by the Google Speed Algorithm, the positioning is straightforwardly influenced by the heap speed of the page. 

For Google, clients are a matter of first importance. A Google study shows that 3G transfer speeds are more slow. Likewise, clients will in general go off the site following three seconds of utilization. This implies their experience isn’t sufficient, henceforth influencing its SEO.

You can also test your webpage using https://www.thinkwithgoogle.com/intl/en-gb/feature/testmysite/ 

Compare-mobile-site-speed-home

For a detailed explanation of how fast your site loads!

The SpeedSpeed is always measured in seconds, not in points from 0 to 100. 

Some important PageSpeed Insights Factors

A lot of things affect the Speed of the webpage, Google had different categories for different aspects in the PageSpeed Insights Tool, for a better understanding of these factors.

1) Field & Data Lab

Field data is typically the most significant in the constant condition since it is information given by Google to genuine clients. This should be possible utilizing Chrome or other information giving web crawlers. 

Lab data, usually, for the most part, is viewed as less significant because it is gathered from a domain that is controlled. This implies not different clients are included, and the information is picked up utilizing a solitary association. 

If Google lacks in field information, it can utilize the lab information to play out the examination for the site. 

Origin Summary shows a normal of the site Speed all in all. As such, you can have a thought regarding how your page is contrasted with the site and how the site is contrasted with different destinations in the Chrome User Experience Report. 

First Contentful Paint is  the moment that clients first observe something on a website.

First Meaningful Paint , as a rule, Represents a point where the client comprehends the exceptionally beginning period of the substance. Like the favoured content or picture clear, as opposed to directly shading and foundation. 

The Speed Index  is significantly more confused. The measures the force of notoriety of your site. The sooner they show up, the better the speed marker. It might be ideal on the off chance that you decided to get the most minimal score here, as it is likewise estimated like a flash. 

First CPU Idle speaks to the time at which the site has enough stacked information or data with the goal that it can deal with the primary contribution of the guest on that site. For instance, if there is no legitimate data stacked on the site, the client probably won’t have the option to decipher the valuable significance out of the complex data. He may need parchment or snap on the site, yet because of the postpone stacking, nothing will occur. 

Time to Interact in this progression; it is the time taken by a site to be operational ultimately. This additionally implies everything that was there on the site has wholly been stacked to the memory of the gadget that you are utilizing to surf through the site. It is presently prepared to work ultimately.

Max Potential First Input Delay the defer a customer experiences from where they partner with the projects direct at which the program responds. This is the essential execution metric which doesn’t impact the page speed score.

2) Opportunities & Diagnostics

The opportunities factor is useful for the data on what enhancements can be made on the site. It additionally gives data about a gauge of how much the issues are going to influence the heap season of the site, and you ought to deal with your undertakings to increase a fast factor for the site. 

You will find information about each and every recommendation and how to fix these issues to improve your site speed. You will see that the parts which may be the purpose behind causing issues are the photos and pariah substance and enormous documents. 

The Passed Audits zone is the once-over of things that are fine on your site page and require no changes. For the most part, it will show segments from both the Opportunities and Diagnostics portions that fit inside Google’s limits.

PageSpeed Insight Score Calculation

Even though you may watch a considerable amount of limits in the PageSpeed Insights Tool, the score is resolved using only the Seconds in the Lab Data portion. If you look at eagerly, you’ll have the choice to see the message “These segments don’t impact the Performance score.” under Opportunities and Diagnostics. 

The parts in the Lab Data are called execution estimations. There are 6 of them—each estimation scores from 0 to 100. Each estimation has a substitute load for learning centres.

By order of importance, they are listed as such: 

  • Time to Interact
  • Speed Indexing
  • First Contentful Paint
  • First CPU Idle
  • First Meaningful Paint 
  • Estimated Input Latency

How to improve the PageSpeed Insights Score?

1) Image compression

Resize your images : Images with higher resolution(often created with a professional camera) slow the page load times considerably. While working for print reproduction, you need to scale down the file size without a lot of quality for them to work well on the web.

Optimize image file names

Choosing the right filename is very important for page SEO and positioning in image search results. Before uploading any image, be sure to rename the file with appropriate, descriptive keywords for SEO power.

You can likewise utilize W.P. Smush to enhance your pictures. It is a module that will pack the pictures with no quality misfortune. It implies you can recoil a 1000×1000 pixel picture from 200 KB to 150 KB without seeing the distinction in quality, in this manner making it load 25% quicker.

Screen Size: Screen size is the size at which a picture is shown. For instance, the picture beneath is being shown at 300×300 pixels. 

To make pictures load quicker, ensure you’re not utilizing the picture more significant than it will be shown. For instance, on the off chance that you have an HTML segment enlivened with CSS at 300 × 300 pixels, however, you transfer a 900 × 600-pixel picture to the source, you lose the heap season of that 600 x 600 pixels. 

The explanation is, the Browser needs to download a picture of 900 × 900 pixels and decrease it to 300 x 300 pixels. This sets aside more effort to download and lessen the procedure. You can fix this issue by transferring your pictures in a similar width and stature that they will be shown. 

Conceding the photos is another technique that can be utilized to improve transfer time. This suggests you can download them later as the customer inspects the page. There will be a short second when the photos are not distinct.

2) Server Response Time

You can always test the hosting provider’s site with PageSpeed Insights and search for their TTFB (Time To First Byte) or Server Response Time. On the off chance that it’s in the Passed Audits segment, you realize you have yourself a privilege hosting provider.

Check Your Hosting : You want pages to load faster for users, so the first thing you need to have is enough resources to manage your traffic. If you lose resources, apply additional traffic results to longer SRTs, which means your server manages fewer users in a given time.

check-your-hosting

Image Source – Pixabay.com

Optimize Your Web Servers : Once you have selected the web server to use, you will need to set it up. While trying to take the easy way out and go with the default settings, one size does not fit all. By choosing this method, you run the risk of using less configuration for your needs and usage patterns.

Unfortunately, each web server configuration differs from another, so there’s no generalized solution for optimizing a web server.

Optimize Your Database

By ensuring that your database can retrieve data as accurately as possible, you speed up loading times for your entire site, not the page the Browser was currently showing. Minor questions are the first reason why a server responds to a slow request, so you should take the time to identify ways to prevent bottle problems when loading.

1) HTML & CSS Structure

The HTML structure of your website page portrays how it is stacked. Programs read the page through and through and load its components similarly. If you need something on the head of your page, please make a point to code it at the top in the HTML

Generally, issues are not with HTML; however, with CSS. If you compose your CSS erroneously, it will have the impact of stacking gradually accordingly prompting a superior client experience. 

It is additionally a smart thought to see your portable style since cell phones are standard. You may require in any event an essential CSS Training to get a thought of ​​this divine side and have the option to recognize issues with the code yourself. 

Be that as it may, on the off chance that you have entered vital records, for example, Analytics, which should proceed quickly, at that point, by all methods keep them in the features and ensure they are running smoothly. Or on the other hand, this may bring about a lower PageSpeed ​​page.

2) Minification & Script Compression

Minification is the process of minimizing a file by removing all information that is no longer needed from it. This is the process of removing all unwanted characters from unwanted code by the Browser to run the device properly. This includes white spaces, line breaks, comments, bookmarks, etc. 

Compression is the process of compress, i.e. reducing files by restoring a sequence of information (repetitive) with every sequence having only a single reference.

This happens mostly on the server-side and is more commonly called Gzip compression. The server is sending a compressed version after the Browser finds the compressed file and partitions it by reverting the process, reading the content itself.

When a client browser finds a compressed app, it should first disperse the data. All browsers officially supported by Kentico should be able to download files correctly. In cases where the customer is not able to process the compressed data, the system automatically sends the uninstalled service.

3) Lightweight Themes & Plugins

The Website theme is an extensive ‘plugin’; most of the websites have. Most themes come with massive 3rd party builders and extensive libraries of plugins all making the site slow.

When looking for a theme, try to find one without too many pictures, slides, activities, and more. If you look at the big websites, you will see that the plugins they use are straightforward.

BULK CHECKING the PageInsight Score

The Page Speed Insights checks only one web page at a time. However, there is a way to enforce bulk checking.

Once you set up the technical SEO analysis with the Site Audit, go to your Campaign -> Site Audit -> Performance -> Page Speed.

SEO tools for improving the Website Speed

GT-Metrix

GTMetrix is ​​one of the tools we have found to utilize extensively and to get detailed reports on our site execution. It is a free tool that breaks down your page’s speed performance utilizing Google Page Speed.

GTmetrix-Speed-and-Performance-home

The basic GTmetrix version is completely free and you can get to numerous alternatives by signing up for an account. They likewise have premium programs. If you have an account, you can specify the number of additional analysis options. The first is the capacity to pick where you want to test your URL. The visual area you choose is critical as it identifies with the region in which your website is hosted.

The less latency, the quicker your load times. Presently available areas include:

  • Dallas, USA
  • Hong Kong, China
  • London, UK
  • Mumbai, India
  • Sydney, Australia
  • São Paulo, Brazil
  • Vancouver, Canada

At the point when you run your WordPress website through GTmetrix, it produces a performance report which includes your PageSpeed Score, YSlow Score, Fully Loaded Time, Total Page Size, and the number of requests you have on your website.

Pingdom

Pingdom Speed Test is a great tool that measures the Speed at which a web page loads. Once the test is complete, you will get results similar to the Google tool.

Pingdom-overview

It is a Swedish-based organization (presently claimed by Solar Winds) that offers a variety of services, such as time checking, page speed observing, transaction monitoring, server monitoring, and visitor awareness (RUM). Maybe one of the most mainstream is their website speed observing tool. This is one of the most popular performance testing tools in the WordPress community.

Pingdom at present permits you to test the Speed of any site from 7 unique locations (5 continents) deliberately positioned around the globe:

  • Asia – Japan – Tokyo
  • Europe – Germany – Frankfurt 
  • Europe – the United Kingdom – London 
  • North America – USA – Washington D.C. 
  • North America – USA – San Francisco 
  • Pacific – Australia – Sydney 
  • South America – Brazil – São Paulo

FAQS

What Is Google PageSpeed Insights?

PageSpeed Insights is an online tool by Google which is used to find performance issues on sites such as accessibility, page speed and more

Is your page speed performance impact SEO?

It is very important factor, If for no particular reason your site’s rankings drops check your page speed that could be the reason affected the rank.

Does Google care about page speed for SEO?

Yes, Google and other search engine care a lot about user experience, the time your website takes to load will affect your SEO ranking.

Is page speed optimization good for traffic?

A few extra second to load your website can affect user experience and Google closely monitor that so site speed is the most important factor for traffic.

Conclusion : How Page Speed Affects SEO & Google Rankings 2022 Complete Guide 

Improving website speed is essential for better search ranks. PageSpeed ​​Insights provides excellent performance and potential improvements, which are prioritized by their impact on the SpeedSpeed of your website.

While the points themselves should not bother you too much, it is good practice to try to get more than 50 points. However, focus on upload time, which is measured in seconds. A good website should load within 3 seconds. Someone fast should upload 1 second.

What did you get at your PageSpeed Insights Score? Have you seen better rankings after improving the loading speed of your website? Don’t forget to share your experience with us.



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adminde November 5, 2022 0 Comments

10 Techniques To Improve Your On Page Local SEO [Infographic]

Affiliate disclosure: In full transparency – some of the links on our website are affiliate links, if you use them to make a purchase we will earn a commission at no additional cost for you (none whatsoever!).

Looking for  local on page seo techniques,  Like with any site, you’ll want to optimize your onpage elements for good, healthy rankings for your local business.So today I am going to share infographic with you, that will tell  you to  optimize your business for local  cities.

If you optimize  your local business then you can get good  number of sales and you can build large number of customers with these simple techniques to  be used in local on page SEO.
Infographic courtesy of Jeyjoo.com

Don’t forget to share this awesome infographic on social media. I will be pleased if you share this now! Join BloggersIdeas on FacebookGoogle+ & Twitter .

Jitendra Vaswani

Jitendra Vaswani is a Digital Marketing Practitioner & international keynote speaker currently living digital nomad lifestyle and founder of  internet marketing blog BloggersIdeas.com & Digital Marketing Agency DigiExe. During his more than 8 years long expertise in Digital Marketing, Jitendra has been a marketing consultant, trainer, speaker and author of “Inside A Hustler’s Brain : In Pursuit of Financial Freedom” which has sold over 20,000 copies, worldwide & contributor of “International Best Selling Author of Growth Hacking Book 2”. He had trained 10000+ digital marketing professionals till date and has been conducting Digital marketing workshops across the globe. His ultimate goal is to help people build businesses through digitization make them realize that dreams do come true if you stay driven.  Investor in
Imagestation
Newsmartwave
. Check out his portfolio( jitendra.co). Find him on Linkedin, Twitter, & Facebook.



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adminde October 31, 2022 0 Comments

Squirrly Review 2022 Is Squirrly SEO Plugin Worth It?

Looking for Squirrly Review, I am here to help you today.

Are you looking for a SEO software to boost your visibility in search engines?

You have been working hard on your business. You’ve put in hours of time, and you still can’t seem to rank higher in search engine results. As SEO game is getting more difficult and expensive. Manually link building and scaling your SEO campaign can be a daunting task for any business. You need to know how to do it all.

Solution: Squirrly’s marketing software gives you a lot of tools to make your online presence more visible to search engines, social media platforms, your customers, and more!

In this post, I have featured my honest Squirrly Review 2022 that includes detailed insights of its features, functionality and more. Let’s get started here.

Bottom Line Upfront :  + 3,385,374 downloads of  Squirrly Software, Over 100 premium lessons and courses created on the topic of digital marketing and +139K  people have completed at least one of Squirrly training programs.  With Squirrly you can get Excellent, Data-Driven SEO for WordPress from an A.I. that coordinates 450 features for you and shows you how to outmatch all your competitors. Squirrly has everything you need to take your business to the next level. You’ll be able to track metrics, stay up-to-date with the latest SEO news, and automate your campaigns.

#1 Squirrly SEO Alternative I Recommend : Surfer SEO

Cloud-based SEO management software, Surfer, helps organisations produce and optimise website content to increase their search engine rankings in Google.   Using relevant keywords, search phrases can be organised into groups, and machine learning skills can be used to determine the search intent for specific topics by supervisors.

Surfer’s AI and NLP capabilities enable enterprises to automatically generate webpage content suited for search engine optimization. Using data gleaned from competing websites, the software generates suggestions for creating material that is search engine optimised. It also allows users to rate and rank existing material and keywords.

Many third-party apps, such as WordPress, Jasper AI, and more, can be integrated with Surfer. Users may also build SEO audit reports, assess content structure, identify organic competitors, and discover internal linking changes on the website as a whole with the help of the software.

Surfer’s Features:

Surfer’s platform continuously wowed me with its unique features and statistics, which I found to be fascinating. They are clearly SEO gurus who know what they’re doing. To make things even easier for SEOs, they included helpful tools (such as SERP similarity).

This is a top-notch writer: AWESOME EDITOR: Surfer’s Content Editor. The best feature of the company.

At just $29 a month, the cheapest plan is an excellent value. Yes, you only get five searches a month out of it. As for the most important aspects, you can at least get a feel for them. Read Surfer SEO Review here.

Squirrly SEO Review 2022 What is Squirrly ? Top Pros & Cons of Squirrly SEO Plugin

Squirrly SEO plugin Reviews

Squirrly is more than an SEO tool’, this line has been quoted by marketing expert Neil Patel. He also mentioned that it is a complete marketing suite of tools that makes sure that your content is optimized to its highest potential. It also can be used to optimize your website running on the WordPress platform.  It’s a one-stop-shop for marketing software. With Squirrly you can automate:

  • SEO
  • Social Media
  • Competitive Intelligence (Spying on your competitors’ marketing strategies)
  • Website Analysis
  • Personal Branding

Squirrly Review- One Stop Marketing Software Hub

Squirrly builds so many products that help you Rank higher with top marketing software. There are so many marketing automated tools in Squirrly that you can pick any product you like. You will find SEO, Social Media, Website Analysis, Personal Branding related tools with Squirrly. You can also spy on competitors’ marketing strategy with Squirrly’s competitive intelligence tool. 

If you are working on huge projects or with multiple software providers then there are high chances of stumbling upon really big problems. Here’s Squirrly comes to rescue you. There are over 5000 B2B (business to business) customers from over 90 countries who have chosen Squirrly as software providers.

So let’s just find out what are the products or software that is being offered by Squirrly:

  • Squirrly SEO
  • Squirrly SPY
  • Squirrly Social
  • Starbox
  • Website Analysis Plugin
  • ContentLook

Let’s have an in-depth look at these products:

Squirrly Products- Detailed Squirrly Review

Products Offered By Squirrly

Squirrly SEO testimonials

1) Squirrly SEO Plugin 

Features: Squirrly is a complete SEO suite to help you optimize your site’s overall performance on search engines.

Advantages: Squirrly unique, AI-powered search engine can analyze your website traffic in real time, taking into account its content, navigation, design and ranking.

Benefits: By optimizing your site, you can obtain more traffic and better rankings in search engines.

 

Squirrly SEO review plugin

Squirrly SEO Plugin

Squirrly SEO Plugin Customer Review-

Basically, the Squirrly SEO Plugin takes care of your blog pages and posts after the search engine optimization. In order to use Squirrly SEO Plugin, you need a basic under the understanding of search engine optimization to manage a blog or post. 

Squirrly SEO Plugin Review- Squirrly

You also have to up to date with the changes made to Google algorithms and search parameters. This is the main reason people fail to keep ranking because they don’t update themselves with changes that Google and they were thinking that they know all about SEO and how to optimize their blog.

Squirrly SEO Plugin is the cheapest way to get started with and you will see how fast you can grow that you can make it to the first page of Google. There are more ways to get that achievement but you have to spend thousands of dollars that everyone cannot afford.

Features of Squirrly SEO Plugin : How does Squirrly WordPress SEO Plugin work?

Focus Pages

The first step towards greatness. Focus Pages are the assistant who maps the road to better rankings for every single page with different specifics. As you use GPS to get the fastest route to your destination, the same happens with Focus Pages. You can use it to generate a customized path for each one of your pages.

Squirrly SEO Plugin- Focus Pages

 

If you are trying to rank your pages without a clear path then you will get stuck in a maze with no clear sense of where you are or where to go next. Try Focus Pages to get a clear path to your success.

Key Features of Focus Pages

  • There are so many innovative Focus Pages solutions from the Squirrly SEO strategy.
  • Focus Pages always notify you with critical aspects that impact your chances of ranking.
  • Focus Pages tweak over 54 ranking factors that Google takes into account when analyzing a page.
  • Keyword Research Tool

In Squirrly SEO Plugin you will find the keywords that your own site can rank for. To get more traffic for your blog or post you will find here untapped key phrases personalized for your site.

With Keyword Research Tool you can research keywords for each article by focusing on the countries that you are interested in. There are over 130 countries to choose from that you can choose the best words to optimize so that more people from your country will find you.

Squirrly SEO Plugin Review- Keyword Research Tool

Keyword Research will suggest key phrases made out of 2 to 5 words that you can focus on the specific phrases people are actually searching for on Google. These keywords are actually giving you an advantage in ranking on the first page. 

Keywords Research- Squirrly SEO Plugin

The Keyword research tool offers you:

  • The exact Google searches that you are looking for
  • The trending keywords
  • What people are discussing on social media
  • Keyword base chances which are your site needed for ranking

Briefcase – Keyword Portfolio

The Briefcase feature of Squirrly SEO Plugin helps you take the step you’ve been looking towards Keyword Research and Implementation. Keyword Research Tool represents just a piece of your keyword strategy puzzle but the Briefcase will provide you capitalize on flexible and collaborative keyword management tools.

Squirrly SEO Plugin Review- Briefcase

You can add or delete as many keywords as you want in your portfolio based on your current campaigns, trends, performance and more because a successful keyword strategy is one thing that keeps evolving. 

You will easily get lost if don’t have experience of SEO. SEO Live Assistant was built for this purpose so that you stay on the way. With SEO virtual assistant you can publish your content that is fully optimized for both search engines and humans.

Squirrly SEO Plugin Review- SEO Live Assistant

What SEO Live Assistant do for you:

  • You can gain a higher ranking for keywords which is connected to your brand, products, or services via search engines like Google.
  • You can get an increase of over 285% in Readership.
  • With this, you can outrank your competitors
  • You will get more time to take care of other aspects like content creation.
  • You can increase your efficiency and you don’t have to go back to your content after you wrote it to make SEO adjustment.
  • You will get your content done and you will be ready to Go Life once you’re done writing it.

If you are a blogger then you need both focus and inspiration in order to do your best work because it’s hard to stay focused when researching an article and jumping from one tab to another. But with Squirrly’s Blogging Tools you will be able to do the impossible. You don’t have to open dozens of tabs to find everything you need.

Squirrly SEO Plugin Review- Blogging Tool

With these blogging tools, you will find media-rich content within a click. You will master the art of effective content creation if you keep your focus intact and resources close by. You will find the Blogging Assistant tool right above the Live Assistant section. These two tools will work hand in hand to help you create excellent content which is both human and Google-friendly.

You can track your ranking accurately with Squirrly user-friendly Google SERP Checker. This is a complete Social Media performance analytic. This is an easy way to track how well your content is performing on Google and also shows your link-building efforts actually give results. 

Squirrly SEO Plugin Review- Google SERP Checker

You can use Squirrly WordPress SEO Plugin to track your rankings if you are targeting more than just one country with your content. Google SERP Checker shows detailed data about how your content performed on each social media channel you shared it.

With Bulk SEO you get a perfect view of your site’s overall SEO Optimization. You will never reach your full ranking potential if you forget to set a few elements for some of your WordPress posts. That is the reason Many WordPress site owners don’t achieve the Google Rankings they want. They need essential SEO settings activated for their current post types. With Bulk SEO you will get tremendous oversight to shield your site from such errors.

Squirrly SEO Plugin Review- Bulk SEO

With Bulk SEO you can edit and preview your post that how post types are displayed within search engine results and social media feeds via powerful customization from Squirrly.

In terms of blogging, SEO, social, authority, link, and traffic you can improve your online presence with SEO Audits by knowing how your website is performing. With SEO Audits you will receive a score for your site based on several things you analyze like blogging, SEO, social, traffic, links and authority every week.

Squirrly SEO Plugin Review- SEO Audits

Every section of the Squirrly Site has a few tasks that need to be completed. In order to complete these tasks, you will get tips on how to fix them if they require attention. 

With Squirrly Social Media settings you can easily make social media count for your marketing strategy. You can easily set up these settings then you will see how great your posts are looking.

You can insert images and videos on your posts. Activate Squirrly’s Open Graph to control how your pages look like when it is shared and also ensure people will see the meta text information and relevant image within your page.

Squirrly SEO Plugin Review- Open Graph

Then the audience will see the video and also preview it inside facebook if you included a video in your content. You do not need to worry about all the information on each page because Squirrly will make sure that all WordPress open Graph actions are taken on all topics and pages you optimize.

  • Easy eCommerce Social Media

Social Media Management is all about to look smarter it is about your WordPress website. With Squirrly’s improved tracking tools you can take charge of your eCommerce Social Media Metrics. These improvements have been made according to the Google and Facebook tracking code changes.

SEO and Social Media Metrics- SEO Plugin

This simply means that with Squirrly Plugin you’ll have more control over your products’ promotion and eCommerce social media metrics. It will also track your website’s performance on social media. You’ll get a few valuable tricks to improve, control and leverage your eCommerce social media metrics.

If you are in the top ten listings on the front page of Google and want to continue this opportunity then this tool is made for you. Squirrly’s SEO Snippet Tool will give you a simple solution for better Google search engine listing because it is important how you show up in the listing. A bad impression will feel worse even if you are an industry leader.

SEO Snippet Tool - Squirrly SEO

 

With the SEO Snippet Tool will take care of your impression on Google and also lets you take full control of your posts. You can customize the Meta description and the Title inside your WordPress Editor.

It is also important that your posts are on Google’s radar. In order to do this, you can use Squirrly’s Sitemap Generator and settings to help your site get dragged and indexed by Google. If you are using elements like images, videos, custom taxonomies, products then Google bots will automatically drag and index your posts to Google’s radar. 

XML Sitemap Automatic Generator - Squirrly SEO

Google bots need to know which pages are more relevant and understand your site architecture. The sitemap forms come into an XML file which allows you to tally URLs in which search engines can drag and index. It also contains metadata such as the date of last updates or the frequency of changes for the related URLs.

With this easy and flexible Squirrly’s Semantic SEO tool, you can edit your site’s JSON-LD schema without diving into the actual code. With this tool, you can impress Google’s Structured data and maximize your website’s SEO potential with structured data.

JSON-LD Schema- Squirrly SEO

Today people are navigating through so many loads of information but JSON-LD easily makes data more accessible. This is a Google powered tool that makes it easier not only for humans but also for machines. You don’t need any coding skills because by using Squirrly, it becomes incredibly simple to implement.

Are you looking for a way to remove duplicate titles and descriptions? If you want to fix and avoid this kind of identical meta-information issues then Squirrly SEO will help you fix it by combining the power of automation with advanced customization solutions. 

Duplicate Remover- SEO Metas

Squirrly also removes old open graph, Twitter card, and rice pins meta which might appear from other themes or plugins you have used previously. With Squirrly your each post type comes with a predefined posting pattern when it displayed on your website and you can also customize these patterns. When you set up a pattern for a post then your custom sequence will be displayed which requires only your content.

SEO Training by Squirrly

Squirrly provides both basic and premium training on SEO. With this training you will get this useful information and study materials:

  • SEO related 6 articles
  • Basic features explained in 20 articles
  • 2 articles explained for getting started
  • 16 videos sessions
  • 30 articles for FAQs

The value of this great training provided by Squirrly is totally based on knowledge. With this training you will get to know:

  • Simple steps to change the posts orders in WordPress
  • Get the Google Analytics Tracking Code
  • You can calculate the search volume reported in keyword research.
  • How to use the keyword planner tool from Google for SEO?
  • The New WordPress Gutenberg editor and Squirrly SEO WordPress plugin
  • Learn the best advice for Integrating Squirrly SEO with Yoast.

Pricing Plan Of Squirrly SEO Plugin

Squirrly offers you a simple pricing plan with no long-term contracts. There are two plans Pro & Business with over 200 functionalities.

Squirrly SEO Plugin Review- Pricing plan

Pro: $29.99/month

Business: $71.99/month

You can even try Squirrly SEO Plugin For Free.

 

2) Squirrly Social

Squirrly Social is an amazing tool that posts you all work-related or social media profiles with one click on various social media platforms like Facebook, Google My Business, Instagram, LinkedIn, and Twitter, etc.

Squirrly Social provides can instantly provide their users with a year’s worth of posts in all social media platforms with a single click. You can publish your posts as your schedule. You can make them reappear on your social feeds so that you can get more traffic over time to that new blog post. 

Squirrly Social Review -Squirrly Social

With Squirrly Social you will save your time by getting perfect content for your posts. The Social Media Assistant will help you discover the best content and you can schedule those posts for two weeks in a few minutes. Other content agencies will charge you $100 for 50 posts but Squirrly Social includes these posts without any extra charges in any plan.

Squirrly Social provides you Evergreen posting and Content Libraries with complete schedules and timings and expiration details. All you need to do is just set it and forget it unless you want to adjust and make tweaks.

Squirrly Social Media Tools Review

Features 

With this feature of Squirrly Social, you can schedule your posts as you want. You can stay on track with this tool. This tool will provide you consistency and you don’t have to bombard your audience with messages. You can keep your conversation going online every day.

Squirrly Social Review -Squirrly Social Calendar

One of the biggest problems of social media managers is wasting time on managing their accounts. This is the best time-saving feature of Squirrly Social. You can pre-plan your posts with Post Planner to save your time.

Squirrly Social Review - Post Planner 

Benefits of Post Planner

  • You just have to schedule your posts once.
  • This is the only place where you can create and approve posts.
  • You can schedule your posts based on categories for easy management and better results.
  • Squirrly Social reshare your posts to accelerate your social stream. This is a clever step to reach more people and various audiences across multiple social accounts. 

Social Media Assistant digs the internet to surface related content which is worth sharing with your audience. Social Media Assistant finds content from other trusted publishers that boost engagement. It also contains variety so that your audience doesn’t get bored and save you extra time.

Squirrly Social Review - Social Media assistant

Everybody wants a thought leader brand that focuses on improving experience, not someone who only shares their thoughts. So Squirrly Social will help you find that.

Benefits of Social Media Assistant

  • With Squirrly Social you will find a year’s worth of social media messages with a single click.
  • It is very easy to use a keyword-based filter.
  • It supports Video content.
  • You can refill your social media profiles with related posts to keep your brand looking fresh.
  • You will get fresh content from trustworthy sources.
  • Squirrly Social ensures there’s always some activity on your accounts.
  • Simple & Integrated 3-step approach that helps you stay organized.
  • Automated Social Media Scheduling

In this modern time, nobody got free time to create and publish a post. With this new automated technology of Squirrly Social, you can schedule your posts based on category. With this tool, you will become more efficient and also see the best management of your social media accounts.

Squirrly Social Review - Social Media Scheduling

400;”>Social Media Scheduling provides you Evergreen posting and Content Libraries with complete schedules and timings and expiration details. 

Benefits of Automated Social Media Scheduling

  • With this tool, you can schedule your posts when to publish.
  • You can keep your posts in rotation at selected times to fill in the gaps in your social media calendar and accelerate your presence on social media.
  • It will always keep you online so that you don’t have to fear of fallen behind when it comes to communicating with your audience ever again.
  • Find the best Hashtags & Emojis 

If you are using a social media platform then you know that Hashtags & Emojis are the bread and butter of great post. In a survey, people find out that with Hashtags & Emojis posts get 57% more likes and 33% more comments. That’s the trend you need to set up.

Squirrly Social Review - Hashtag and Emoji

With Squirrly Social you will find the best Hashtags & Emojis for your posts with a single click. With this Hashtag strategy, people can easily find your posts.

Drip Your Campaigns for An Entire Year

You can set your content to post about 3 times per week or make a content category that publishes content from your blog on a daily basis.

The first week of using Squirrly Social feels a bit tough but then your audience will feel like they are getting fresh content from you. The best part of using Squirrly Social you don’t have to keep this wheel spinning, just continue your blogging naturally and Squirrly will follow.

Other Benefits of Using Squirrly Social

Team Collaboration

Squirrly presents your team collaboration feature which lets you add new members to your team. Other agencies will punish you for doing this. But with Squirrly Social you can add as many writers, editors, marketers, designers, and managers as you want.

Separate Workspaces for Different Clients

Squirrly Social provides you different workspace so that there is no need to ask your clients for their social media login details anymore. You just have to invite them into your product that you create for them and let them set up all of their social media profiles. 

Squirrly Social provides you a Squirrly Social’s Token Refresh which a unique way to stay connected with your clients because you know how awful it is when social platforms disconnect your current app and you have to make your client give you access again.

Advanced Settings

You can tap into the vocabulary of the modern generation, add hashtags, visual interests and modify your posts. Hashtag strategy will always make your content discoverable of you add relevant and trending hashtags.

For a trending look, you can add watermarks to your images and add your logo. You can upload and store images for your brand in Media Library.

Squirrly Social Features - ADVANCED FEATURES

With Squirrly Social you can shorten your links because size matters on social media so make every character count.

This tool acts like a dedicated social media assistant that helps you both discovery and getting more traffic on new posts.

Pricing Plan Of Squirrly Social 

Squirrly Social offers you three different types of pricing plans for your social media. So let’s check the pricing plans offered by Squirrly Social.

One Team : $14.99/month

With this plan, you will get

  • 1 Brand or Team
  • 12 Social Profiles/Team
  • 12 Total Social Media Profiles
  • Invite Unlimited Team Members
  • Includes Every Mentioned Feature

Pro : $34.99/month

With this plan, you will get

  • 7 Brands or Team
  • 12 Social Profiles/Team
  • 84 Total Social Media Profiles
  • Invite Unlimited Team Members
  • Includes Every Mentioned Feature

Agency : $114.99/month

With this plan, you will get

  • 30 Brands or Team
  • 12 Social Profiles/Team
  • 360 Total Social Media Profiles
  • Invite Unlimited Team Members
  • Includes Every Mentioned Feature

Squirrly Social Review - Pricing plan

With all purchase Squirrly Social includes these features:

The Essentials

  • 30 days money-back guarantee
  • Saves an average of 5 hours/week
  • Discover new content through Squirrly Social Media Assistant
  • It makes easy for clients to give you access without password compromise
  • No long-term contracts
  • Unlimited content categories for EverGreen posting
  • Options for Branded contents (with name & logo)
  • Machine learning and A.I. help
  • Excellent Customer Service
  • Extend the life of every post through repeat publications
  • Visual Calendar for all your future posts

Social Networks

  • Facebook Profile
  • Instagram Profile
  • Twitter Profile
  • Facebook Page integration
  • LinkedIn Person
  • Linkedin Company Page
  • Pinterest

Planning & Scheduling

  • Unlimited Scheduled Posts/Contents
  • Social media content curation and you will find new posts to keep your audience engaged
  • Token Refresh
  • Post-Time-Sensitive Content at Specific Time
  • Link Shortening
  • AI/Manual based Hashtags & Emojis
  • Automatic Content Recycling
  • Brand Customizations
  • Full control on your Published Posts
  • WordPress (any) Blog to Social Media
  • Create Folders to organize your Media
  • Publish to all your Social Profiles with one click
  • The option of Repeat Forever or Just Once
  • Advanced/Simple Timing Setup
  • Repeat A Number of Times
  • Boost Website and Traffic Through EverGreen Publishing
  • Options for Branded Content with Name and Logo

Team Management

  • Unlimited Team Members
  • Make it Easy for Clients to Give you access without Password Compromises
  • No Long-term Contracts
  • Publish to All Your Social Profiles
  • Full Control on your Posts

Integrations and Apps

  • Integrations with Zapier
  • RSS Feed Resources
  • Machine Learning and A.I Help
  • API Access

Please allow up to 24 hours for them to give you access to your brand new account once you purchase a subscription. They will use an email address for you that they create for you and this is the place where you’ll receive access to your account.

If you are not fully satisfied with their service for some reason you will get your full refund as they are providing One-Month Money Back Guarantee.

Customer Support

Squirrly Social provides excellent customer support. You can reach them via email support or directly from the Squirrly Social Dashboard. They will contact you as soon as possible if you selected a plan. If you have any problem with Squirrly Social such as setting up or something else, you can always access the Help Center section.

Squirrly Social - Customer Support

3) Starbox Plugin by Squirrly

When a human reader reaches to your post and reads your post. If your content seems good to him then they will definitely try to look at the Author box. Here you will need the Starbox plugin. When you give a gorgeous look to your author box then it makes your readers click all the way through to see more about the Author.

Squirrly Review- StarBox

You’ll fall in love with Starbox if you are just an author on your site or a superstar of a team of Authors because you are choosing the professionally built themes and landscaping. If you love your job and also want to boost your social proof then put your Author Box on the top of the content so that human readers will know that they’re reading things that a real great person has written. Let your readers know more about yourself with Starbox. This is a great way to establish a good reputation.

Starbox the Author Box

Key Features

  • HTML5-coded
  • Starbox Plugin uses Google Microformats (vCard) to display Rich Snippet in Google search results
  • Very easy to set up and Customize
  • You get Google and Facebook Authorship for all your Authors
  • You can link your various social media profiles like Facebook, Twitter, LinkedIn, Klout, Google+, Instagram, Flickr, Tumblr, Youtube, etc. (with Starbox Pro)
  • Your Authors can add their different set of social media profiles to their posts.
  • You can set links to your other articles
  • You will also get a section that displays the latest posts of a certain Author.
  • Various themes to choose
  • You can set the name of Author Box
  • You can set a Job Title
  • You can set your Company with the link to that site.

Starbox is free but Starbox Pro is a genuine premium plugin that gives you extra benefits which costs you only $29.99. 

4) Content Look

With Squirrly’s Content Look you can track and take charge of everything that happens with the content on your websites like Google Indexing, ranking ups and downs, and social media spikes. You can also track your progress and tasks for each page on your website. With Content Look, you can discover marketing threats as well as opportunities. There are more than 300 pages. You can find your pages that work amazingly well for your business. You can use Content Look with multiple users to work together.

ContentLook -Squirrly

Manage your all content with advanced filters. With these filters, you can be more specific when you ask Content Look to show the pages that you need to narrow down. There are plenty of filters to choose from like Campaign, Social Media Shares, Optimization Score, Engagement metrics and many others.

Contentlook Features

Key Features

  • There are 300 pages that you can use it to track your website.
  • With Content Look you will get 30 days of tracking history for Social Metrics.
  • You can collaborate with 3 team members.
  • 1 campaign and 1 site to manage in ContentLook
  • 2 Integrations and Actionable Insights for your site.

With great features of Content Look it will cost you only $29.99/month for one website and 300 pages.

5) Squirrly SPY

With Squirrly’s SPY competitive intelligence tool you can spy on your competitors’ marketing strategy and every single detail that makes your competitors successful. With this tool, you can easily outrank them on SERPs.

Squirrly Review- Squirrly SPY

Squirrly SPY shows their Website Architecture, URL Structure, how they organize content and SEO strategies that they use to rank high. With this tool, you can discover hot topics and top-performing content of their pages.

Squirrly SPY will help you searching the content to see what works in your current strategy and where you can improve. Discover predictive insights and new avenues for growth. Squirrly SPY will help you take the next steps and make your data your secret weapon to checkmate your web competitors.

Squirrly SPY- Squirrly Reviews

Key Features

  • With the Keyword Rover feature, you can hot topics of their pages. You can also study their keywords from a marketing perspective.
  • With Content Analysis, you can find your opponent’s top-performing content and you will get new blog posts ideas.
  • You can easily monitor the backlinks of your opponent’s site with Backlink Profile Generator. With this feature, you can learn from their success and create content to get more natural backlinks.

You will get a list of your opponent’s URLs with URL Structure and also discover the structural DNA of your opponent’s site.

Squirrly SPY cost you only $50 with all the mentioned features.

Squirrly Academy (Education Cloud)

Squirrly’s Education Cloud built to provide great marketing training and strategies. Squirrly Academy is a must join the course because SEO and Content Marketing changes super fast. Squirrly Academy makes sure that you always get the best in terms of recent ideas that work and produce results.

Education Cloud is a world of important knowledge and they provide the best SEO education. They offer every knowledge you need to make sure that your content marketing strategy will reach its best. More than 135K people related to business owners, marketers, freelancers, developers took the course of Education Cloud and learned the best marketing strategies from it.

Website Analysis Plugin

Website Analysis Plugin by Squirrly Limited is designed for WordPress to help website owners to keep track of their SEO performance. This plugin is made for small business owners and designers who always prefer the items’ view and also built for SEOs and Web Developers who prefer the table view. You can structure the Analysis plugin as you want to so that it only shows those details that you wish to track and study. With this plugin, you’ll know all the important details of your latest 20 blogs of your WordPress site. 

Website Analysis Plugin- Detailed Squirrly Review

Website Analysis Plugin shows the social sharing abilities of your WordPress site and also aware you the good and bad points. It analyzes the Meta description and Snippet of your blog post after that it ensures what exactly you’ll need. This plugin figures out the keywords that you’ve optimized the page for, just like Google. With this tool, you’ll get duplicates of Twitter Cards Check, Title Tag Check, Description Tag Check, Google page speed, keywords in URL, and SEO Optimization Score updates. 

Expectation Marketing

If you want to achieve success in business then winning the trust of the audience will be your first target. Understanding the customer’s expectations is very important in your business. When you understand the expectations of your customers then you can attract your customers to buy your products and services. Your marketing strategy will be also based on their expectations. 

So there is a book of Expectation Marketing for business owners and marketers which they can use to optimize their whole marketing experience. You can get this book for just $15.60. The knowledge of this book will change the whole experience of marketing and you will get beyond your imaginations.

Video Game by Squirrly

This game is developed by Squirrly for Content Marketers. This is officially called Content Marketing Game which is a Squirrly’s Keep Ranking Game. The main purpose of this game is to keep ranking your startup by gathering resources. You can win prizes in every level of this game and the prizes are Free software from Squirrly. Just play the game and gather resources to keep ranking your startup.

Why Choose Squirrly?

There are too many reasons to choose Squirrly if you are a business owner or a content marketer. There are some good reasons that you should choose Squirrly:

  • There are 150K users with at least 3 sites on average. (on WordPress)
  • 8% conversion rate of Free to Paid
  • More than 50K active Email subscribers on Squirrly SEO Newsletter, Marketing & Promotions.
  • 39K active Email subscribers on their Media sites.
  • The main core value of this company is to always help others to win.
  • Squirrly offers an excellent Customer Service to all its customers.

FAQ’s Related to Squirrly Review

🔥Is the Squirrly SEO Plugin available for free?

Yes, you simply need to copy the plugin from the WP directory and paste it into your site. Then connect to Squirrly using your email address. The Free Version will launch automatically. If your content marketing requirements grow, you can upgrade to the PRO Plan.

🔥Is the Free Plan inclusive of all features?

The Lite version of their features will be included in the free plan. The PRO features are only available in the premium edition. The free version includes everything that a small WordPress site or blog requires to get started with SEO and Content Marketing. These are blogs where the owners desire to write 5 articles a month. Also, they want to view the SEO metrics for their most recent postings, as well as a comprehensive audit of their entire site.

🔥Is it possible to use Squirrly SEO on a mobile?

Yes, both the browser and the WordPress app operate on IOS and Android.

🔥Is WordPress SEO plugin the only SEO plugin I will need to install?

Squirrly is used by the majority of its users and customers for everything SEO-related, from keyword research to WordPress SEO settings, analytics, and weekly monitoring and audit reports. However, it all depends on how you’ve set up WordPress up to this point. Some individuals simply use the Squirrly SEO plugin for the Live Assistant component of Content Optimization, while others utilise it to analyse their SEO numbers and discover where they need to enhance their WordPress SEO.

🔥Where can I access the Content Audit Tool?

You’ll get an email every week with your site’s audit, and you can also access it from your dashboard account on my.squirrly.co.

🔥How can Squirrly help me with the JSON-LD structure?

You can set and modify the information that appears in Google when people search for your company in the Squirrly dashboard.

🔥In Squirrly SEO Optimization, how does the META Description work?

Squirrly will find the most relevant material from your article and include it in the META Description. In the Post/Page editor, you can choose to use the Squirrly Snippet, which allows you to change the META Title and Description. You may do all of this while writing or editing your content.

🔥Do I have access to WordPress SEO Plugin support?

Yes, they are focused on delivering happiness, and they offer a strong support package to go along with it. They have a track record of responding to any request in under 5 hours, regardless of the time of day. Squirrly is also trustworthy because they quickly resolve any issues you may have.

🔥What are Squirrly SEO’s top competitors & Alternatives?

Alternatives to Squirrly SEO include Yoast WordPress SEO Plugins, Ubersuggest, and Ahrefs.

🔥What Is SEO Protection and How Does It Work?

Only Squirrly SEO can provide you with SEO Protection, which is a one-of-a-kind value proposition. It’s because of its distinct market position Why? Because they mix a smart and light-weight plugin with their excellent cloud services, you get the best of both worlds: the best plugin combined with the greatest SEO platform. Because some aspects require server-side crawling, SEO plugins do not provide 100 percent protection. Because some variables can only be fine-tuned from within WordPress, SEO platforms don’t provide 100 percent safety. As a result, Squirrly SEO has a unique position.

🔥Is Squirrly SEO compatible with WP Multisite?

Yes, Squirrly SEO is compatible with WP Multisite. By activating Squirrly SEO for the entire Multisite Network, you can optimise all of the sub-sites in the network, or you may activate the Squirrly SEO plugin for a specific sub-site.

What more does Squirrly SEO have to offer in terms of great content writing?

The majority of people adore Squirrly’s inspiration box, which is the answer to this question. For those of you who are new to Squirrly SEO, it is important to understand that it is more than just an SEO plugin. Because it’s a whole content marketing platform, you have access to the inspiration box for each post/page you want to optimise.

🔥Does Squirrly SEO Plugin Have All the Google SEO Requirements?

Same as you, they are also concerned about Google’s SEO criteria, and they’re committed to providing you with an SEO tool that will assist you in correctly optimising your WordPress website. To cut a long story short, Squirrly SEO conforms with Google’s SEO standards.

🔥What does Squirrly’s new SEO Live Assistant have to offer?

The New SEO Live Assistant encapsulates what they’ve been saying for the past three months: you need to make search engine bots like you enough to showcase you in SERPs, but the Human Readers are the ones you want to captivate with your writing in the end. Finally, you have a Live Assistant that assists you in optimising your content for both search engines and human readers.

🔥What is the best way to instal Facebook Pixel on WordPress?

You must first install Squirrly if you want to track your actions from Facebook ad campaigns. After that, adding your Pixel ID to the plugin is how to install Facebook Pixel on WordPress. It’s in Squirrly>>SEO Settings>> Tracking Tools at the bottom of the page on your dashboard. The Facebook Chrome plugin can be used to verify that the integration to your site is working properly.

Quick Links:

Some SEO Stats 2022 : Why SEO Is Important

seo-statistics online

Image Credits :

In a typical day, how many searches does Google receive?

There are currently over 7 billion searches every day on Google, which equates to 81,000 searches per second. In 2020, more than 2.55 trillion searches were made on Google by people throughout the world.

Source: Worldometers.

How has Google’s increase in search changed these numbers?

In 2020, how many Google searches will there be?

In 2020, the number of searches will rise from 63,000 per second to 81,000 per second.

In 2020, there will be 4.9 million searches every minute, up from 3.8 million in 2016.

In 2020, there will be 292 million searches per hour, an increase over 2016’s 228 million.

Searches will increase from 5.5 billion to 7 billion per day by 2020, up from 5.5 billion per day in 2016.

Up from 167 billion searches in 2016, there will be 212 billion searches every month in 2020.

In 2020, there will be 2.55 trillion searches per year, an increase from the 2016 figure of 2.00 trillion.

Source: WorldometersSearchEngineLand.

It’s important to keep in mind that Google hasn’t released their data in a while, and these are the most recent estimations available online.

When referring to the statistics above, ‘or more’ is a safe bet because they’re a lower approximation than the real quantities.

How Many People Use Google on a Day-to-Day basis?

A typical internet user will use Google an average of four times every day. According to these estimates, there are around 1.7 billion people who use Google search every day, with an average of 7 billion searches per day.

Source: 99firms.

Again, this is best taken as an approximate estimate until Google makes its numbers public. Only 15 percent of US consumers search more than once a day, according to another statistic I came across. In light of this, it’s possible that the 15% they utilized to raise the overall average was a mistake.

Is Google capable of indexing more than one billion web pages?

According to current estimates, there are around 1.72 billion websites on the internet. More than 58 billion unique pages will appear in Google search by 2020, an increase of 38.1% over the past five years. Google said in 2013 that it had 30 billion pages in its index and crawled 100 billion pages each month, some with higher return frequency, of course. In 2014.

Source: WorldWebSizeStatista.

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Squirrly Best Alternative Surfer SEO

Surfer SEO Testimonial Squirrly Alternative

Surfer SEO is an excellent option if you’re fed up with pricey software or simply haven’t discovered a product that works for your website’s needs.

What is the cost of Surfer SEO?

Surfer SEO does not offer a free trial, as we previously stated. For $1, you can try the service for a week.

Pricing for recurring plans begins at $49.20 per month. These are all included in this basic plan.

The entire bundle is available for as little as $165.80 a month. White-labeling your SEO reports is an excellent approach for companies to communicate results with their clients. This is still a lot less expensive than Ahrefs’ most comparable package.

You don’t need an account to use their Chrome extension, which is available for free.

Is Surfer SEO Worth The Money?

In a nutshell, the answer is yes! Compared to other SEO tools, Surfer is more cost-effective and, in some cases, even better.

To top it all off, there is a plan to fit your needs without going over your budget.

Small enterprises and freelancers can get by with the basic plan. Large blogs, agencies, and eCommerce websites have all the capabilities they need on the Pro or Business versions.

Then Surfer is the tool for you.

We think Surfer is a great SEO tool to have in your arsenal.

It doesn’t matter whether you run a small blog or an e-commerce site with 5,000 pages.

The cherry on top? You can try it out for free for seven days to see if it has the features you need.

There’s no possibility of falling in love with a product that’s too expensive for you if this is the case. Surfer SEO’s pricing is extremely reasonable, especially when it is used as both a content optimization and an SEO tool.

Final Thoughts: Squirrly Review 2022 | Which is better Squirrly SEO or Yoast?

In my opinion, if you are a blogger, content marketer, business owner, author or entrepreneur then you should always go for Squirrly because they provide every kind of tool and software that you need to rank higher.

With these extraordinary features and products, you can maximize your productivity and Google positioning.

If you are using Squirrly alongside Yoast then it will provide you a superb SEO system that you can get a highly ranked profile in Google’s search engine index. 

In Short : 

Features: Squirrly is an all-in-one SEO tool that provides everything from keyword research to analysis and monitoring.

Advantages: Squirrly is a no-hassle SEO tool for digital marketers that does all the heavy lifting for you. It can adapt to your site’s needs, while keeping each element consistent across sites.

Benefits: Squirrly helps you stay relevant by analyzing competitors and their positions in your niche. Using dedicated functions like keyword filters, it helps you stay ahead of the competition by helping you rank for more keywords.

So don’t wait, rank higher with Squirrly today!

 



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adminde October 29, 2022 0 Comments

SEO Explained: A Step-by-step Guide 2022

In this article, we will discuss SEO Explained: A Step-by-step Guide to Search Engine Optimization

Despite the rising popularity of digital marketing, search engines are still the most convenient way to bring organic traffic to your website. Therefore, you must optimize your website for the various search engines if you want to get noticed online.

But how do you go about doing SEO the right way? What exactly are the goals of search engine optimization? What are the available tools that can help you go through the process? What are the types of SEO? What are the factors that can affect your SEO goals?

What are backlinks monitoring, and why is it crucial for your site’s rankings on Google and other search engines? And more importantly, how do you improve the accessibility of your website on such search engines? Read on to find your answers if you have any of these questions.

SEO Explained: What Is Search Engine Optimization?

Search Engine Optimization is a multi-stage process aimed at ranking a website or a web page at the top of the organic (non-paid) search engine results. In general terms, SEO is all about optimizing a website in such a way that a search engine such as Google or Yandex ranks it as the most relevant resource for a given topic or a keyword.

For example, we will consider a pharmacy business delivering medicines in a certain area. Now, whenever someone searches for anything related to medicine or health from within its operating area, the pharmacy website should come up as the first result. However, to achieve that rank, the pharmacy website will have to go through the whole process of Search Engine Optimization. 

If the pharmacy doesn’t have a website optimized for the search engines, it will get a lousy index and might be listed on the 3rd or 4th page of search results despite the quality or relevance of its products.

What Are The Goals Of SEO?

Goals of SEO

SEO or Search Engine Optimization is used to achieve three primary goals, with the details being the following:

  • To rank high on search engines: The first and foremost aim of SEO is to take the highest rank on Google search results for any given topic or keyword. The reason here is that 40% of Google users never go beyond the first page of search results, and, therefore, it is crucial to be among the top results to get the required traffic. Besides, the average click-through rate for the first result on Google is 34%. At the same time, the rest of the links share 68% of the clicks. Simply put, a quarter of the users searching for information never go beyond the first link. So, if you want a fair share of organic traffic from search engines, you have to be at the first spot, or as Grant Cardone’s book says, “If You’re Not First, You’re Last.”
  • Provide better user experience: One of the key benefits of SEO is that it enables you to detect and prevent anything that might affect the users’ experience. Besides, Google SEO recommendations are all about delivering a better experience to the end user. It includes an easy-to-navigate website structure, lower loading times, transparency, easy access to required data, etc. So, if a website is said to be search engine optimized, it simply means it is suitable for the users.
  • Bring in organic traffic: In the end, all efforts for SEO lead to a single destination, and that’s to bring high-quality organic traffic to the website. SEO is by far the best marketing tool to fetch traffic that actually matters. The truth is that a whole lot of online businesses spend millions to run ads on different marketing platforms such as Facebook and YouTube. If these companies were spending even half of their marketing budget on SEO, their sales could skyrocket. Why? Because it is easier to sell something when someone is actually looking or searching for it than randomly pitching your product to irrelevant customers.

SEO Explained: Best Tools for SEO In 2022

SEO is a vast field, and there are different scenarios where you will have to use various tools to get the required results. Here are 5 of the best tools for SEO:

Google Analytics

Google Analytics is by far the best and most free tool you can use for a better SEO strategy. It provides you with key insights that can help you make the required changes for a better rank on Google. The key feature of Google Analytics include:

  • traffic analysis and visualization;
  • campaign management and analysis;
  • keywords analysis;
  • user reports and analysis;
  • errors reporting;
  • sales and spending analysis.

Ahrefs

Ahrefs is another excellent tool for SEO engineers. It focuses more on on-page SEO as it lets you look for the most relevant keywords on any given topic. The critical feature of Ahrefs are as follows:

  • keyword research;
  • website audits;
  • rank tracking;
  • competition analysis;

Link Checker Pro

Backlinks are considered to be the “vote of confidence” by Google. In simple words, when different sites refer to your website, Google ranks it as a high authority website and, therefore, your rankings on Google search results increase. However, link building and backlink monitoring are hard fields to master. That is where the Link Checker Pro tool can prove to be of great help. It is an innovative, easy-to-use software that automates the whole backlink monitoring process. Key features of Link Checker Pro include the following:

  • backlink monitoring;
  • link building;
  • batch analysis;
  • website audits;
  • Google rank analysis and recommendations.

Google Trends

Google Trends is an optimal asset for bloggers and news websites. It gives you a detailed outlook on the most popular trends and searches. You can track and write about the most relevant trends to achieve your traffic goals. These are the Google Trends features that can help you better your SEO:

  • popular topics and trends;
  • keyword analysis;
  • search queries analysis and visualization;
  • user demographics;
  • local SEO optimization.

Screaming Frog

Screaming Frog is another SEO tool built to provide you with key insights through detailed SEO audits. The tool also provides you with a detailed analysis of competitors and the keywords they are using. It is known for its fast and robust approach to SEO with the following key features:

  • error detection;
  • competition analysis;
  • website audits;
  • duplicate content checker.

Types of SEO

SEO can be classified into 3 basic types Based on the purpose it serves:

  • On-Page SEO;
  • Off-Page SEO;
  • Technical SEO.

Let’s now dig a bit deeper into each category:

On-Page SEO

On-page SEO deals with everything the end user sees and interacts with. This includes the content, structure (HTML), design, and keywords. A rough distinction can be made between technical and content-related on-page SEO by considering a single factor. 

Anything the end user sees comes under the on-page SEO, while anything operating behind the scenes comes under the off-page or technical SEO. 

On-page SEO aims to make the content relevant to search queries while enhancing the user experience. In more technical terms: on-page SEO serves two purposes:

  • Makes content relevant to search queries with the help of keyword optimization, so it stands higher on search engine results.
  • Enhance user experience through an easy-to-navigate structure with the help of structured headings, subheadings, lists, tables, etc.

Off-Page SEO

Off-page SEO deals with everything going on behind the scenes to make a page relevant to search queries. This includes link building, backlink monitoring through Link Checker Pro, and backlink management. 

In the past, off-page SEO was limited to using every possible means to establish as many backlinks as possible to a website. So-called spam links still exist today. However, thanks to Google’s Penguin Update in 2012, such techniques are now penalized by search engines. 

Off-page SEO aims to build site authority. In simple words, the more websites refer to your site through backlinks, the higher authority your site will have. Tools like Link Checker Pro can be of great help for off-page SEO and can make the whole link-building and monitoring process much easier for you.

Technical SEO

Anything related to tweaking code or changing the inner core of the website comes under technical SEO. This includes UI/UX design, technical solutions, search bars, loading time, error management, etc. 

SEO Explained: A Step-by-step Approach to SEO

SEO should be in your utmost focus right from the planning stage of a website. Once a site goes public and is poorly ranked by Google, it is pretty hard to make it to the top. Therefore, all SEO must be done before the site is launched on the internet. Here is a step-by-step guide to SEO for a new website.

  • Step 1 – Plan a trendy site: The first step is to plan your website according to the current trends. Make sure there is a need for what you are about to deliver. You can assess the feasibility through Google Trends.
  • Step 2 – Select a domain: Next step would be to select a domain. Even though a domain name doesn’t directly affect your SEO scores, it still is crucial to get it right on the first try, as moving to a different domain name might affect your SEO. There are multiple things you should keep in mind while selecting a domain name, including:
    • Use any top-level domain: .com, .org, .net, etc.
    • Use small but catchy domains.
    • Make sure to use the main keyword in your domain name, which conveys what your website is for.
    • Avoid special symbols in the domain name.
  • Step 3 – Design phase: Design isn’t something that will directly influence your SEO strategy, but a heavy design filled with images will increase your loading time which will directly affect your rankings on search engines. Therefore, it is better to use a nice and clean design with a minimalistic approach.
  • Step 4 – Add necessary pages: Make sure your website has a privacy policy page, as it is crucial if you want to rank higher on Google. Your privacy policy should detail everything you want to collect from the user’s device, such as cookies, location, etc. Also, the About Us and Contact Us page is also essential.
  • Step 5 – Find the keywords: Next step would be to find the most relevant keywords for your business. Remember, at this stage, you are looking for keywords relevant to your website and the idea it represents. If you have a blogging site, you must find keywords that are relevant to blogging.
  • Step 6 – Get your content right: Now, it’s time to use the collected keywords to write content for your website. Use relevant keywords on the Homepage, About Us page, and Contact page. Use headings and subheadings to make it easier for the users to get the right information. You can use different tools to assess the competitors’ websites and plan your keywords strategy accordingly.
  • Step 6 – Go online: After dealing with on-page SEO, it’s time to go online. At this stage, remember to submit your website to Google Search Console. Also, make sure to submit your Sitemap. Besides, get your site registered on Google Analytics to gain key insights on performance.
  • Step 7– Website audit: Once the site is up and running, it’s crucial to run website audits to ensure that the site is performing well online. In simple words, it is the best time to go through the technical SEO processes to nail down the technical aspects such as loading time, navigation image size, etc. 
  • Step 8 – Off-page: Lastly, you will begin the tiring process of link building. Depending on the strategy you choose to work with, you place your backlinks on blogging websites, guest posts, start affiliate programs, or general directories such as Wikipedia and Quora.

Now, wait for your SEO strategies to work, as it will take some time before the effects of your efforts show any significant results. 

In the meantime, you can start a blog on your website and start posting stuff related to your business with relevant keywords. For instance, if your website is selling paint, you will write blogs, such as the best paints for the doors, the most economical paint choice for farms, and the best outdoor paint options. You can then use internal links to the products you are selling online. 

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adminde October 28, 2022 0 Comments

4 Essential Factors For Best Mobile SEO Practices

The evolution of mobile devices like Smartphones, tablets and others has increased the involvement of internet users, while making these devices a first priority of many users. Out of the total search volume of the market, the number of mobile users is increasing and is likely to overshoot the number of desktop users by a huge difference.

Thus, mobile SEO has become one of the essential tools for a better optimization of a website and thus gaining a better ranking for it. With a strong hold in the SEO world, the potential of mobile devices is being exploited and thus, more and more companies are now turning to mobile optimization to gain an upper edge.

Unlike desktop SEO, different requirements laid down for a different user behavior regarding the mobile platform need a distinct strategy focussed towards mobile users. For an effective optimization of a website for mobile devices, a few points are provided below.

Use a different version:

As mobile and desktop platforms differ from each other in various manners like the screen size, processing capabilities, software support and many other factors, so a demand for a different version of a desktop website is necessary. With this approach, mobile users are redirected to a different version of the website, when they access it from a mobile device.

This adds to the flexibility of the users improving the experience of users, thus allows a developer to create a mobile version of a complex site as well.

There is a possibility that the search engine might mix up both the variations in the search engine results, which can be prevented by using Googlebot. Hiring a link building company can help you get a perfect link to your website’s mobile version of the desktop version.

Avoid Transconding:

Transconding is a technique used by search engines to display a modified desktop based web page on mobile devices. With this approach, various features, incompatible with the mobile browser, are disabled by the search engine, thus causing a poor display of the website to the mobile users. So, you need to use the ‘no-transform’ cache control within the headers to prevent search engines from modifying the user experience of your website.

Location Specific Keywords:

Most of the queries from mobile users are particularly based on search for a location based result. Surveys have reported than more than half of the mobile users intend to search for local results.

Since, users access mobile internet service to find local based specific results, so it demands for the use of location specific keywords to provide a better ranking to your site for local search queries.

Site Speed Optimization:

As we all know that mobile browsers are comparatively slower than desktop browsers, so having a faster loading mobile version of your website will provide you an upper edge. Also, the speed of loading of a website is one of the factors used by Google for providing ranking results, so using well optimized quick and small web pages for mobile users will contribute to a better ranking.

Thus, by following above mentioned tips successfully, you can achieve great success in mobile SEO and create a room for a better and a healthy traffic leading to higher ranking.

Image credits: Flickr

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adminde October 27, 2022 0 Comments

Best SEO Strategies 2013:Interview with Satish Kumar of SEOSiren.com

Hi welcome All, today we are having Satish Kumar from SEOSiren.com discussing various aspects of SEO & Best blogging tactics. He is well known SEO guy among bloggers in India.  So I hope you enjoy his interview and please if you have any questions then drop your queries in comment section, we will try to answer your each query. So Lets start with Satish 🙂

Introduction:

            I’m Satish from SEOSiren.com, and currently I run my own Startup business at Pyrite Technologies Private Limited in Hyderabad. People know me popularly as SEO Expert in Hyderabad and I have worked for many international and national websites on SEO, Analytics and Spam Removal.

I deal with only SEO, Spam Removal, Analytics, and I’m focusing one writing my 3rd SEO Book (Sorry, Cannot Display the Title), which will be probably out by January 2014. I’m very excited to announce this on Digit Crunch, as this book will reveal amazing techniques and metrics of ranking a website in 2014.

Can you tell us something about your blogging journey. How and when did you enter into blogging? And who are your blogging role models?

Earlier in 2009, I had a routine of reading many popular blogs and websites online. One day I saw a post on how to make your own blog for free, and concentrated to make my own blog immediately. I started my blogging career with a blogspot.com, which transformed to CoolPCTIps.com in May 2010.

I entered into blogging to make some money and reputation online, but things got changed so much, that I started to focus on producing great content and information. Later I started to learn about SEO, and achieved some great results in ranking a website. I personally didn’t have any blogging role models at that time, but I used to follow every blog which used to talk about blogging and making money online.

What are your top favorite 3 tools for managing social media campaigns and why?

I purely concentrate on SEO, not much into SMO. But my team manages some advance tools like Tweetmeme, HootSuite, Twitterfeed and Buffer.

Do you Pinterest for your business, what kind of pinterest tools you use.

As told earlier, I concentrate very less on Social media, but I suggest my team and people to use Woobox Pinterest Facebook Page Tab, Pic monkey Pinpuff and Etc.

 If you are familiar with Internet marketing what kind of tactics you use for your blog reader engagement.

Internet marketing is usually about Affiliate marketing and Niche marketing. I’m not much into Clickbank Affiliate marketing, but was doing decent enough in Amazon Affiliates. IM is not a big deal when you do it right. It is a combination of content marketing, SEO, SMO, techniques, probability, backlinks and etc. I personally love AdSense Niche marketing, as it will help you to make decent money with white hat SEO techniques.

What Is Your SEO Super Power?

I’m working on SEO from past 3 years and saw many variations on how to rank a website. My SEO super power is both on-page and off-page, but I personally like finding high converting keywords, getting quality backlinks, SEO localization and some other secret strategies which will rank a website in Google.

How Do You Conduct An SEO Experiment?

This completely depends on niche to niche. I usually spend my time in finding a solid way of getting keywords ranked. Usually it starts with keyword research, and end with backlinks.

What kind of SEO Tools Do You Use and Why?

There are many favorite tools in SEO where I spend most of time. You can explore some paid SEO tools like

  • Ahrefs.com, Majestic SEO, Open Site Explorer.
  • Moz.com, Woorank.com and Website Auditor.
  • Wordtracker, Long Tail Pro, Market Samurai.
  • Rank Tracker, Advanced Web Ranking and etc.

 

What blogs do you read? Tell me about an article you recently read that stuck out to you.

I spend most of my time in popular SEO blogs like,

  • Search Engine Land, Seroundtable.com
  • Search Engine Journal, Source-wave.com
  • Moz Blogs, Hacker News, Smartpassiveincome.com
  • Quick Sprout, Kissmetrics, Webmaster World and Etc.

Recently I read an article on Google Hummingbird Unleashed on Moz. That was really amazing. It had some much information about hummingbird, that it actually stuck in my mind for a week.

A client asks you to build a strategic plan for their website. What steps would you go through?

There are some high standards in SEO, which you cannot discuss on public forum. You will know it when you are my client! J But I basically start with website auditing, exploring negative factors if any, then start my plan on how to find and rank their keywords.

What are the Secrets of Affiliate Marketing and are you associated with any kind of affiliates.

I’m being active with Clickbank, Amazon and other affiliates, but I personally made decent money with Amazon, when compared to Clickbank. The biggest secrets for Clickbank affiliates is backlinks, and for amazon its good content and backlinks. Try to get as many backlinks as possible with both white and grey hat techniques.

Do you use Blackhat SEO tactics in a white hat way. Like scrapebox …

I tried using Magic Submitter, SENUKU and Scrapebox, but wasn’t that successful to manage. I used these tools for a month, and decided they are not my cup of tea. In fact Blackhat SEO was never my cup of tea.

What are your biggest client hurdles?

Educating the client on slow and steady SEO white hat process is really challenging. Clients want quick backlinks and easy traffic in less time. This is quite difficult when you want to try to grow a business with a long term approach.

On Optimizing a Site – Briefly Tell us what a Search-friendly Site Looks Like?

There are many SEO friendly websites around our blogosphere. You can check out SEOSiren.com, Smartpassiveincome.com and etc.

On Google – Tell me about the Latest Changes at Google

You might have heard about the Google Panda, Penguin and Hummingbird algorithm. Whatever updates it might be, Google never penalizes a website with high quality.

Do you think 3rd party blog post links and eBook submissions are playing vital role these days?

Of course they will, but make sure you are getting a high quality links form authority sites.

Is Author Rank is the latest technique of off page SEO? Do you think Google give preference to this?

In my previous hangouts I’ve discussed about the importance of Google Author Rank. It is really very important to have Google Authorship to your website. Your CTR and SERP’s will really improve with little optimization.

What are some examples of how you have worked to sell your ideas in collaborative environments?

You have to be a good speaker to sell your services and skills. Always be transparent with what you will deliver when agreed upon the project. Honesty is the best policy in SEO business. I marketed myself with eBooks, free SEO reports and etc.

What Are Your Relationship Building and Outreach Skills?

Always respond to each and every person whenever they require you. Try to guide, teach and educate people when they want some information from you. This will help you to grow your business, skills and kindness.

Do You Share Your Strategies Transparently With the SEO Community?

I discuss most of my SEO strategies with fellow bloggers, SEO experts and friends. But there are some special techniques which you cannot discuss in public forums. Because with great techniques comes great responsibilities. Recently I shared some important news to apply, learn and pass basic Google Analytics exam. One guy was silly enough to post the key and answers in Facebook and tagged everyone. This made me to think about the SEO strategies which shouldn’t reach the common audience with 100% transparency. Sometimes you shouldn’t let your solid strategies to go into wrong hands.

This made me to write my 3rd Book (Cannot reveal the book name) which will explore the SEO strategies, secrets and techniques you should learn in 2014. When you buy your own book, you will obviously not discuss that with anyone in public. Learn, Educate and be transparent. You should learn to give respect to your time as well. All the best! 

Finally done with interview :)  so I hope you enjoy this wonderful interview. If you like to ask any questions regarding this interview or you have any thoughts to share , please drop in the comment section. Your queries will be answered.  You can also Join BloggersIdeas on Facebook & Google+ for more similar updates.



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adminde October 26, 2022 0 Comments

How to Use Social Media & Actionable SEO Tips : Interview with Ann Smarty

As part of our Bloggers Ideas interview series, Ann Smarty  of InternetMarketingNinjas discusses how to use social media for marketing and figured out how to get links from difficult sources. Ann Smarty also writes for some of the top Online Marketing sites like SEOmoz, Mashable, Social Media Examiner and many more! I know  This interview is rather long, but is worth for all bloggers & webmasters ! Thanks so much to Ann Smarty for spending the time to answer all of my questions! 

Please introduce you to my blog readers? Explain who are you apart from blogging life?

I am founder of MyBlogGuest, the free community of guest bloggers preaching high-quality guest posting. I am also community manager at Internet Marketing Ninjas and co-founder of Viral Content Buzz.

My oldest site is SEOsmarty.com which is my personal SEO blog. That’s the blog that built my brand!

Please define terms “blogging” and “money making from a blog” your experience on them?

Wow, a tough one! Blogging means creating useful content regularly and sharing it with your audience. The content can be anything you have any expertise or interest in. For example, I started my blog when I was learning SEO and the main aim was to organize and apply the new things I was learning!

“Money making from a blog” is any way you can monetize your site (which I’ve never been too successful at).

What are your tips on traffic generation? Please reveal some must use techniques to get more traffic to new blogs?

The first step is to create content. It should be very unique (and I don’t mean just original). The content of a good blogger reflects his/her personality, taste and voice. If every new blogger just spent first 2-3 months of blogging just finding their voice and working on research and content creation, the web would have been a much better place!

Promoting and generating traffic comes next when you already have good content live. I’d suggest trying ViralContentBuzz.com as we are doing our best to generate valuable social media shares for your content!

Recommended: Importance of Social Media

How to get prepared for next Google updates and stay safe? What resources you read to stay updated?

I read and contribute to Threadwatch, I am also quite active at SEOchat. Those two would give any newbie a good update on what is going on in SEO world without too much cluttering.

As for getting ready… if you are honest to yourself and if you are putting high-quality content online, there’s not much you should be doing to get prepared. The only thing probably is to make sure you can filter FUD (filter, uncertainty, doubt) from real news and keep sanity!

Which social sharing sites your prefer and how to get more traffic from them?

Historically I am most active on Twitter. The best way to get results from Twitter is to participate in Twitter chats. TwChat is highly recommended for that as you can add favorite Twitter chats to bookmarks and use the calendar to plan your week!

What are your top favorite 3 tools for managing social media campaigns and why?

  • Social media signals + Authorship: This tool allows me to quickly copy-paste my recent articles and measure their impact.
  • Tweetdeck because it lets me tweet and interact while still actually working: I love the desktop updates and I have learned to read them without any sacrifice to my productivity
  • Commun.it I love the reports there and the easy dashboard to track interactions.

Do you Pinterest for your business, what kind of Pinterest tools you use?

I am not using Pinterest too much apart from pinning images I like (basically I don;t have enough time to make the most of it).

I did cover some Pinterest tools here.

How Do You Conduct An SEO Experiment & What you do when you get your client’s project. First thing you would do is?

I don’t do too much experimenting these days as they tale time and I don’t have much.

The first thing I do when looking at the website is Google cache.

What kind of SEO Tools you are using right now.  Can you tell us?

Ironically, not many (“Ironically” because I write more on them than I actually manage to use) – mainly because I am not doing to much of SEO these days.

Here are a few:

Do you use Blackhat SEO techniques in a white hat SEO way, Like scrapebox  & Xenu’s Link Sleuth…

I have never considered myself a black (even gray) hat SEO. However they say white hat SEO actually doesn’t exist 🙂

I have used Xenu but only for “white” reasons 🙂

Do you think 3rd party blog post links and eBook submissions are playing vital role these days? How to use these opportunities?

Of course it works! I believe in guest blogging and eBook marketing. Both boost your content marketing efforts and build your assets.

On Reporting – What Kind of Reports do you Give to your Clients?

I am not doing reporting these days – All i am doing is basically blah-blah-blah (the fancier word is community management:))

On Social Media – What Kind of Things have you Done on the Social Side?

When it comes to social media, I don’t think there is such a thing as “Done”. It’s a continuous never-ending process. I did a Slideshare presentation on what I am actually doing:

What kind of Content Marketing tactics you are using to  increase user engagement? Why landing pages are playing important for increasing conversion rates?

My most successful content marketing tactic is a smart and creative re-packaging. You can turn text into an image, PowerPoint deck, video, etc. this opens up the whole new world of marketing channels (which you couldn’t have used with just text). I believe in this tactic and I think it adds value to the web while adding variety to your marketing tactics:

Re-package

I hope you learned a lot from Blogging expert Ann Smarty. Dont forget to share this article in social media! You can also Join BloggersIdeas on Facebook & Google+ for getting similar updates.



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adminde October 23, 2022 0 Comments

Google Ranking Factors- SEO Checklist

What are ranking factors?

There is huge variety of different ranking factors. All of them you can find out here.

Several groups of Google ranking factors can be defined:

  • On-Site WebSpam Factors

  • Domain Factors

  • Special Algorithm Rules

  • Backlink Factors

  • Brand Signals

  • Social Signals

  • Page-Level Factors

  • Site-Level Factors

  • Off Page Webspam Factors

  • User Interaction

I’d like to pay attention on page level factors, social signals and brand signals as these categories are contradictory. They include such metrics as quality of backlinks, Page Rank, social networks activity.

There are a lot of argues about importance or unimportant of methods connected with that categories such as link building or promotion in social media. Someone believes that PR doesn’t have much value anymore taking into account tightening Google policy according backlinks. Let’s see mentioned Google ranking factors.

                                                                                                                       Source:Flickr

Social ranking factors

Among these are +1, likes, twitts, pins, authorship, shares, account authority.

As social networks provide no-follow links, you will not get “juicy links”. Consequently, social networks are tools that aimed to brand development, brand awareness, audience approach and getting traffic.

On the one hand, according to Google policy it’s important to create valuable and interesting content that willing to be shared; on the other hand, Matt Cutts states that +1, likes, twitts and pins have no influence on search ranking. Nevertheless they stay among factors of ranking. So Matt Cutts point is not be over concerned with getting likes, but if Facebook Page has a lot of likes, it will be counted. This is a little bit controversial.

Read:  Why Social Media Marketing is So Powerful

Brand ranking factors

Brand ranking factors are close to social signals since they include Facebook Page and likes, Twitter with followers, presence in Linkedin, brand name anchor text, brand mentions (even without hyperlink), brand searches and some more.

Thus, despite absence of “juicy links” in social networks, brand development and engagement with users lead to the top of search ranking anyway. In other words, when you brand becomes popular in social media, Google will notice it.

Page level ranking factors

There are a lot of page level factors such as keywords, title, keyword density, page authority, amount and quality of inbound and outbound links, page rank and some more, but I’d like to turn attention to Page Rank.

Regardless to Google guidance and this list of factors, PR is just among 199 other factors. In fact, PR shouldn’t be goal of SEO strategy because there are other factors that are considered as well. Currently webmasters should understand marketing strategies and be concerned about brand development. How to turn this into SEO strategy?

SEO strategy should be targeted to getting backlinks. No-follow, do-follow, social shares and so on. The point is to get quality back link from trusted resource and it doesn’t matter do-follow or no follow. By the way, quality and trust rank are among ranking factors.

Backlink performs 2 significant functions increase PR and attract traffic. Hence we come to PR.

Though PR stays crucial metric that is based on quality of backlinks and has bigger weight in ranking to compare with other signals. Originally page level ranking factors are above social and brand signals.

To sum up, what is essential for SEO? Looking through the list we can find that “everything” is taken into account for arranging from keywords and domain name to usability, grammar and Facebook fans.

The point is that a website should be quality in technical performance as well as friendly for users. Getting backlinks is #1 SEO goal as backlinks lead to increasing PR, top position in Google search, traffic and brand awareness. Therefore backlinks contribute to enhance other Google ranking factors.

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adminde October 18, 2022 0 Comments

How to Do Gambling Site SEO 2022 (10 Casino SEO Tips)

If you are serious about the organic growth of your Gambling site, this article will help you for sure. We know that a casino or a gambling site faces a lot of competition and it is almost impossible to impress Google with normal keywords related to the industry. 

As per the stats, in the USA alone, the online gambling industry is expected to touch 92.9 billion dollars in 2023 from its current level of 66.7 billion dollars.

Search engine optimization of a gambling site is a bit different from the SEO of other niches for obvious reasons.

Money-making keywords in this niche are limited and since everyone aims at targeting them, you need to broaden your SEO strategy. 

As far as backlink strategy is concerned, you have limited sites to get links from as most of the leading blogs generally try to avoid linking to these sites.

Heck, these are all problems, is there any solution?

While you can get some portion of traffic through Search Engine Marketing or through SMM, but for better ROI, you must aim at getting the basics right. Building an effective content and SEO strategy can get you a regular flow of targeted traffic without spending a heavy budget.  

We aim at the following benefits from our Gambling Website SEO

  • Get top slots in search rankings for visibility and consistent free traffic
  • Build the user trust as getting a page 1 rank is deemed as a sort of recommendation by search engines.
  • Maximizing profits by getting traffic on targeted or money-making keywords.

For SEO of Gambling and Casino sites, you must aim at building long-term strategies and not just a few shortcuts you choose for churn and burn kinds of projects.

Top Recommendations

10 Best SEO Tips for Online Casinos and Betting Sites

Step by Step Strategy for Gambling Website SEO

We discussed the challenges above and now it is the perfect time to discuss the solution. We know how to do the gambling website SEO and here we are going to reveal it.

All these 11 SEO techniques are proven and are time tested that are guaranteed to deliver the results. 

1.Focus on Basics 

While this is basic, we thought to start with it as it is going to be the foundation stone of our gambling website’s SEO.

Practically speaking, we keep on auditing various sites from our competitors and find silly mistakes like – images without alt-text! 

This is unbelievable.

On one hand, when we are looking for advanced SEO strategies, how can we ignore basics like Title, Meta Description, H1, H2, Images with Alt Texts on the other hand?

  • Revisit all your posts and check if you have a proper Title or H1.
  • Every post has H1, H2, H3 headings
  • Proper SEO title and Meta description should be there
  • All images should have proper Alt Text
  • Ensure short paragraphs
  • Keep your URLs short and include keywords there.

Once these preliminary things are in place, you are now ready to move ahead with the next steps.

2.Finding Easy and Money Making Keywords

We assume that you are aware of what actually a Keyword is. Finding a money-making keyword that is easy to rank is both an art and science.

Thankfully, it is not at all a Blind Game anymore as you have tools like Ahrefs, UberSuggest, and Semrush available today.

Semrush’s Keyword Magic tool suggests hundreds of related keywords along with its search traffic and Keyword Difficulty [KD].

For example, we checked the keyword – “Online Casino” and we got multiple keyword ideas along with KD%.

You can filter the results based on the number, volume and sort it according to traffic and difficulty level. 

Thumb-Rule – Don’t run behind the volume, target keywords that may be of lesser traffic but the difficulty level should not be high. Lesser the KD%, Lesser is the competition.

Keyword magic tool- How to do SEO Gambling?

 

Secondly, Don’t just believe the one SEO tool. Cross-check the identified keywords using other tools as well.

In our case, we used the same keyword on UberSuggest.

We found the same search volume of 40500 visitors per month but SEO difficulty here is just 48. While Semrush was suggesting its KD% as 72.96.

Ubersuggest- SEO Gambling

UberSuggest is also a great tool that is ideal for keyword research, competitive research, and even site audit.

It can suggest a ton of keywords around you to create content.

Not only that, if you want to analyze some of the keywords that are yielding a good amount of traffic, you can use UberSuggest [a free tool] for this purpose as well.

Free tool -SEO Gambling

Here is the snapshot of one site on this niche that we analyzed using this free tool and got multiple keywords that generate traffic for this site.

If you will see the snapshot above, you will find a few keywords with SD or SEO difficulty levels of just 14 or in the range of ’20s. Use these tricks to find out the low-hanging fruits for your site and start creating content around that.

3.Topic Ideas 

We discussed how to figure out the golden keywords for your Gambling site that are generating traffic for competitors. We also looked at finding the keyword difficulty using various tools.

Now, it is time to start building the content. This content also aims at improving the overall ranking of your site by improving the structure and internal linking also.

But, for all of this, the first and foremost thing is to find a suitable topic around these keywords.

With Keyword, you just have visibility of the center topic of the post but for detailed articles, you need related topics and headings.

How do we find that?  Well, we love Semrush again for this, and here is how to do it.

  • Visit the Content Marketing dashboard
  • Click on Topic Research
  • Enter the keyword and click on – Get Content Ideas

You will see a brilliant Mind-Map along with Headlines and Questions.

Topic ideas - SEO Gambling

 Pick the ideas from the headlines, mind map, and questions as suggested by this powerful tool. Start creating awesome content around it. 

Alternatively, if you don’t have a tool right now, you can use Google for that. Just type the keyword on Google and try to understand the search intent.

For every keyword, try to analyze the type of content that is ranking. If you see the “How-To” kind of content on the top, you should create a similar kind of content. 

For example, you searched for the keyword – “Casino” on Google.

If you see content like – “Top 10 Casinos”, “Best Casinos in Las Vegas” types of SEO titles ranking on the top, follow the suite and create your content accordingly.

Rankings are based on search intent, or the kind of content users wants to see for a particular keyword. That only helps the search engines to understand the user requirements for particular keywords and they rank the relevant content accordingly.

4.Content Optimization 

We discussed the topic research strategy above that is based on a suggestion by Semrush and even using Google’s search. Now, you can use the same strategy to optimize your content that is not doing really well or struggling to get page 1 rank.

Our first strategy would be to refer to UberSuggest again, enter the keyword and click on search. You will see a lot of Keyword Ideas there. Try to include them in existing content. 

Content Optimization-SEO Gambling

02 Content Optimization-SEO Gambling

Our Second strategy would be to use Google itself and find the appropriate FAQ ideas to make your content more meaningful and helpful. Adding these questions tells the search engine that your content also covers a few questions that are being asked by users. 

Content Optimization 03- SEO Gambling

Check out the “People also ask” section, pick the relevant questions that match your content’s soul, and improve it.

Our Third strategy would be to keep your content fresh. Search engines do not rank stale content. Even if your content is ranking on the top slot, you will find its ranking goes down if it is not updated regularly.  Check out this website which is doing very well in Casino and they have done nice SEO : Yggdrasil Casino  They are putting lot of content related to Casino and have great on page.

5.Website Speed Optimization

Wondering how the page load speed is related to SEO and search rankings? As per the reports, Google has announced it officially that core web vitals will be a ranking factor w.e.f May 2021.

We recommend using Google Pagespeed Insights, a tool that shows your page’s performance in the real world and suggests you the ways and means to improve the speed. 

Here are a few snapshots that will show you how beneficial this tool is for speed optimization.

You will see the overall score and on the same page, it also shows you the field data for FCP, LCP, FID, and CLS. 

Website speed Optimization- SEO Gambling

If you want to understand the improvement areas, you get to see using the “opportunity” section there.

01 Website speed Optimization-SEO Gambling

You can also check these stats in your Google search console. Get cracking on these improvement areas and ensure a great user experience by enabling your visitors to see your page without a long wait.

6.Mobile-Friendly Pages

As per the survey, around 92% of users accessed the internet through their mobile devices last year.

If you are a website owner, you should make all the efforts to deliver great UI/UX to mobile internet users, as this is where you are going to get your majority of the traffic from.

Google recommends using mobile responsive themes or templates and you also see a warning on GSC if this requirement is not adhered to.

Mobile Friendly pages-SEO Gambling

What exactly do you need to ensure mobile-friendliness?

Here is some quick advice. 

  • Check if your theme is mobile-responsive. 
  • Keep the number of requests as low as possible. 
  • Use the lightweight responsive version of images
  • Ensure Java and CSS files are not blocking the page loading
  • Design a page keeping in mind great readability and speed.
  • Don’t use Flash 
  • Test the page regularly using Google’s Mobile-Friendly Test.

Test Results - SEO Gambling

Once you are done with these steps, it is now time to move ahead with more advanced techniques.

7.Silo Structure

With Silo structure, you organize your site’s content properly and logically so that your visitors and even search engines can understand them well.

This is basically a hierarchical structure where you create a master page and multiple child pages or posts and link them properly.

For example, if you have a gambling site and you have content related to Poker, Casino, and Betting games.

  • You will aim at creating three master pages – namely – Poker, Casino, and Betting [or maybe the main keywords]
  • Place them on your home page.
  • Segregate all posts and pages under these three topics.
  • Give links to all “Segregated” posts from relevant pages, for example, a Poker-related post from the “Poker” page and not from the Casino or Betting page.  

As you get most of the backlinks pointing towards your home page naturally, this structure passes the link juice to every post. 

Also, this hierarchy helps the users to crawl more related pages and thereby reducing the bounce rate and increasing the time on the system.

Silo Structure- SEO Gambling

8.Ensure Solid Internal Linking

Once you are done with “Silo Structure”, the next task is to have a solid internal linking. Why only look for external sites to give you links with anchor texts?

Internal linking is one of the most overlooked SEO strategies that otherwise is possible without spending even a single penny.

In fact, it is one of the best content optimization strategies also. Pages with proper internal links and outbound links get a better ranking on search engines.

As per this article of Yoast, a post that gets a lot of links from multiple other posts or pages, signals to Google that there is some sort of valuable content on that particular post.

Your internal links with proper anchor texts also signal the search engine about the purpose of all those posts or pages

For example, if you have used an anchor – “Best Casinos of Las Vegas” and linked a related post on this subject, it will notify the search engines that this particular post is having valuable content related to the anchor specified by you.

Try this now and improve the search rankings of your Gambling site. 

9.Make Your Site Crawlable and Known to Search Engines

Want to explore more on-page SEO tips for gambling websites?

We see a lot of articles on this topic and it is a mistake that you tend to make often. This step helps you identify the blockages and permission-related errors that hinder the normal crawling process.

While most of us do it for Google, we often miss it in the case of Bing and Yandex. 

Check your Robots.txt and.HTACCESS files if erroneously some of your pages are marked as – not to be indexed.

Run the test from GSC and verify if the page is “Crawalable”.

Also, you must have an XML sitemap that is updated regularly and submitted to all leading search engines. As soon as you publish or update the post, it will help the crawlers visit them.

There are more such gaps that you can identify and close using our next suggestion below.

10.Regular Site Audit to Find SEO Issues

A site audit is an ongoing activity that should be performed at least once a month. There are various tools like UberSuggest’s SEO Analyzer or Semrush’s Site Audit that you can use to automate this task.

This is how these tools look like: 

Ubersuggest site audit-SEO Gambling

Regular site audit-SEO Gambling

These regular audits will help you identify the gaps related to crawlability, speed or core web vitals, internal linking, markups, and most of the SEO-related parameters.

As you can see from the images above, we crawled 100 pages of a website and got 10 errors, 174 warnings, and 580 notices.

Once your site starts growing, it becomes almost impossible to check each page manually and manage these parameters.

Use these tools, identify the gaps and fix them quickly. This is how you do the SEO of gambling websites perfectly and without any errors.

Please note that these errors if not dealt with properly, can lead to even de-indexing of your site.   

11.Link building

Are you serious about the search engine optimization of your gambling website? Now you need to focus on off-page SEO also.

Earning links for your website is a part of an Off-Page SEO strategy that works for sure if done correctly. Link building aims at generating backlinks or hyperlinks on other websites that are pointing towards your website. 

It is basically like the advertisement that generates referral traffic as well as a trust factor. 

Trust Factor? Why?

When you have a lot of websites referring to your pages in their articles, that will surely build your gambling website’s credibility in the eyes of search engines. Crawlers will crawl billions of websites every day and if they will find the increasing trend in the number of sites talking about your pages in their articles, the ranking of your page will improve. 

It can be a Do-Follow link or a No-Follow link depending upon the referring website’s policy but either way, a natural mix will help.

Understanding this concept is simple but getting a few backlinks from renowned websites is a tricky business.

Want to know how you can improve your backlink strategy for gambling websites

Let’s begin.

Backlink Strategy for Gambling Websites

Acquiring a backlink needs regular efforts. For the link building strategy to work for your gambling site in a positive manner, you must ensure – 

  1. Links are generated from trustworthy sites.
  2. The spam score of these sites should be as low as possible.
  3. Referring sites should have some organic traffic.
  4. A proper anchor text is used to refer to your particular page.

Now let us discuss some proven and innovative ways to get your first few links:

  • Affiliate Marketing gets backlinks

Ever heard of platforms like Commission Junction or Clickbank? If you own a casino or a gambling website, you can look out for affiliate program aggregators and can sign up there as an advertiser.

If your payout structure will be good, you will find multiple publishers having online properties in related fields that will sign up and start promoting your products.

For this purpose, they will write various blogs, articles and social media campaigns mentioning your website, that will boost your backlinks and social signals. 

  • SkyScraper Technique by Backlinko

This is one of the most popular and talked about backlink strategies these days. Backlinko’s SkyScraper suggests this three-step technique that works like charm:

  1. Pick a Link-Worthy Topic
  2. Analyze competition and create the best content
  3. Take it to the right audience

If your content is powerful and the topic is worth referring to, everyone would like to refer to it.

Example: You will find multiple stats and articles which we have linked to in this article. Since we found those topics and articles worth mentioning here to make this piece of content powerful, we linked to them.

This is one of the most talked-about techniques of link building and doesn’t need a detailed introduction. 

As a guest blogger, you either signup as an author or a contributor on other websites that match your niche. Once your authorship is approved, you can publish informative content there and can ask for a link mentioning your website.

To find such opportunities, you can use Google and can search for – “write for us”, “sign up as a contributor”, “author account available” etc. 

Prepare a list of all such sites, check their spam scores, traffic, DA/DR, and start approaching them.

Bonus: Helpareporter, aka Haro.com, is one such great platform that you can explore. Various journalists while preparing their reports, seek a trustworthy source to link from experts, on this portal. You might want to get featured there.

Guest Blogging-SEO Gambling

  • Professional SEO Agencies

If budget is not a constraint, you can hire professional link building agencies who can perform all outreach-related tasks on your behalf and can get you valuable links.

They may charge on a monthly basis or per-link basis depending upon the deal. Check out some of the local SEO agencies or try contacting global brands like FATJOE, Screaming Frog, and Linkology.

Looking for a budget-friendly way to outsource your backlink program? Hire a Freelancer. Use platforms like Fiverr or may be SEOClerks and you will find various Gigs there.

Choose a gig that matches your requirements, discuss your terms and go for it.

The best part of this model is that you get the best quality according to your budget without any monthly fixed commitment.

Once your task is over, you are asked to rate your experience. Since the rating is an important factor of trust and their rankings, freelancers will not spoil your work at all. In case you are not satisfied, you can ask for modification or even a refund.

FAQ’s (How To Do Gambling Website SEO)

✔Is it illegal to make a gambling website?

A gambling website is illegal in few countries but legal in few. As it gives rise to a virtual gambling house. It is like a can of worms.

👓 How much does SEO increases traffic for the gambling websites?

Over 50% of traffic is increased by clicking on them in organic search results. If ranked on the first page more than 90% of traffic is received.

💥How can I improve my website SEO?

You can improve your website SEO by publishing relevant content, updating it on a regular basis, using tags and a worthy site.

Quick Links

Conclusion: Gambling Website SEO and Backlinks Strategy 2022

Do you know how to do the gambling website’s SEO? Of Course, you do now. We have discussed some of the proven strategies and step-by-step techniques that ensure your gambling website sees an improvement in ranking.   

Focus on on-page, off-page, and technical SEO part that starts from basics like keyword research, ensures crawlability, sitemap and reaches towards link building. This however is an ongoing process that never ends and should keep on moving ahead.

Remember, the content should include all related keywords, faqs, and must be engaging. If the content is link-worthy, it will get regular links too. 

With all this in place, don’t forget to fix core web vitals, which are going to be a key ranking differentiator in the coming months.

 



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adminde October 17, 2022 0 Comments

What is Rank and Rent in SEO 2022 #1 Definitive Guide(Case Study)

Are you looking forward to creating an online property that is easy to set up and can generate Rent? Wondering how an online property can generate rent? It is possible and I will reveal an extraordinary Rank and Rent Local SEO Technique.

Understanding the Rank and Rent Model

To understand this concept well, let us begin with an offline method to start generating a Rent. So, there we usually create a residential or commercial property and then, we reach out to local brokers and advertisers to look out for tenants. 

If someone likes that property, you decide a monthly fixed amount [Rent] which a tenant pays you against the property usage.

Now, I will apply the same concept to our Rank and Rent website model:

  1. You will Create a Website [Which is an online property]
  2. Write a Rankable Content
  3. Apply SEO best practices 
  4. Get the Website Ranked on Search Engines
  5. Rent it out to Local Business Owners

So, Rank and Rent in SEO mean creating an online property and getting it ranked on Google, then selling the space or entire website to local businesses.

If the concept is sounding interesting to you, let us now deep dive and understand how to create one for you.

How to Create a Rank and Rent Website [A Step by Step Approach] Renting Local SEO Websites

Well, the concept is so catchy that anyone who explores it cannot resist trying it out.

How TO create A Rank Website

If you are looking forward to creating a Rank and Rent website for yourself, I will help you out through the step-by-step guide below.

memes

Steps to Start a Rank and Rent Website:

  1. Select a Niche or Industry
  2. Choose a Domain and Web Hosting
  3. Install WordPress
  4. Competitive Research: Keywords, Content and Backlinks Analysis
  5. Create an Awesome Content
  6. Link Building
  7. Find Investors and Rent it Out

Let us now start discussing each of the steps one by one and in detail.

Step 1. Select a Niche or Industry

A Niche basically means a topic, a skill, stream, or industry at large. Here in this context, we can also have a city or a small region as a niche.

You cannot have a website that is ranking for “Best Restaurants in London” and “Best Guitar School in London”. 

Rank and Rent site should focus only on one topic or industry to rank easily. It is really tough or next to impossible to rank on restaurants, schools, or maybe salons on a single website. 

If you are inclined to focus on multiple industries, what best you can do is to choose a city or a region as your Niche. 

Few examples:

Industry: Hospitals, Restaurants, Schools

City: London, Washington, Singapore, etc

Skill: Plumber, Magician

The above list is just to have an idea, you can start your website on any of the categories above. 

If you have chosen a broad niche, you can further deep dive and identify a Micro Niche. For example, if you have chosen a restaurant as a niche, a Chinese restaurant can be your micro-niche.

Few Thumbrules:

  • If it is based on one industry, don’t mix any other industry
  • If you choose a city as your niche, don’t target any other city on the same site
  • Similarly, for skills, if your site is targeting Plumbers, keep it limited to that only

Few Tips to Shortlist your Niche:

  • Look out for the number of searches, it should be large enough and consistent.
  • Brainstorm your pricing model in advance, can you monetize this niche, a simple question to ask, will someone pay you decent enough for this niche?
  • Check out the expected ticket size of each sale. Avoid a niche with penny products. 
  • Evaluate the competition and keyword difficulty. [I will discuss this in Step 4 in detail]

I have also suggested 50 awesome niche ideas later in this article to help understand this concept even better.

Step 2. Choose a Domain and Web Hosting

Now that you are done with Niche identification, you need to create a website. A website typically needs two basic things: 

A Domain: That is your identity over the internet, your website’s name like Google.com, Forbes.com, etc.

Web Hosting: This is the server space to store your website files. Whenever a website URL is entered on a browser by a visitor, it is the web hosting that delivers those files. The hosting company ensures proper speed and uptime to ensure your website is accessible 24×7.

How to choose a Domain name?

EMD stands for “Exact Match Domain”. While many of SEOs will tell you that it is now an outdated concept, you will still find them ranking.

I can prove it by an example below:

I searched for “Top hosting in India” and found a website: tophostinginindia.com ranking on Google’s page 1.

Top Hosting In India

You can search for an exact phrase of keywords as a domain name, if available, don’t just miss booking it. 

  • Include Keywords, City Name, or Service Name

There are cases where using an EMD is either not possible or it is simply not available.

In all such cases, I will strongly suggest you include a combination of “Primary Keywords” and “Target Locations” in your domain name. Even if it is not the exact match, it still ranks really well.

Let me again prove it to you.

Refer to a snapshot below, I searched for “best hosting in Australia” and found bestwebhostingaustralia.org ranking on Google’s page 1.

Best Hosting In Australia

I proved my two strategies with the live example and will suggest you as well to try it for your project.

Now, I will suggest to you the best way that saves a huge cost on domain and hosting.

Content in SEO meme

What is the cost-effective way of purchasing a Domain and Web Hosting?

If you are just starting your first project or looking forward to exploring this as an experiment, you might now want to invest heavily in infra.

I have a pro tip for you here. Choose BLUEHOST that offers a Free domain with every web hosting plan and currently, you can avail it for just $2.95.

According to Google’s market research, 53 percent of mobile audiences leave a site if it takes more than three seconds to load. Their time is valuable, so don’t encourage them to bounce with a slow-as-molasses website.

You can analyze your site’s speed with Google PageSpeed InsightsGoogle’s Test My Site, or Pingdom.

Step 3. Install WordPress

If you don’t know to code, here is good news for you. You can create your website without any professional web designing course with WordPress.

A WordPress is a free content management system [CMS] that helps you create your website with easy drag and drop options. It is as simple as creating an MSWord document or a Powerpoint presentation.

Install WordPress

There are various other content management systems like Joomla and Magento but WordPress holds a 39% market share globally.

It is an open-source software where you get unlimited themes, templates, plugins for free.

Step 4. Competitive Research: Keywords, Content and Backlinks Analysis

Now, when we have created a website, it’s time to get started with some technical but interesting stuff.

I will now tell you how to spy on your competitors?

Yes, for understanding the competition and finding out the golden keywords on which they are ranking, their content, and link-building strategy, you need to research them well.

How to check the keywords on which your competitors are ranking?

I will suggest you a freeway here as well. If you are a beginner, you can use Ubersuggest, a free SEO tool.

Simply open the tool, type your competitor’s domain name, and hit “Search”. 

Neil Patel

For example, if you are choosing “Drycleaning in London” as your keyword or “Drycleaning” as your niche, you will find hellolaundry.co.uk ranking there.

I analyzed it for you and here are the results:

  1. This site is generating traffic of 149000 per month [estimated].

Traffic Overview

             2. The top keywords are “Drycleaners near me”, “Drycleaning near me” and various others.

SEO Keyword

3.   Top Ranking pages are “Clothing Alterations and Tailoring Service”, Laundry Services Near me in London, and a few others as per the snapshot below.

Top Seo Pages

With this simple tool, we found our competitor’s top-ranking Keywords and Contents. 

Isn’t it exciting to know what search terms are generating massive traffic for your competitors and also their top-ranking pages?

Important:

Now that you have your competitor’s keywords, you need to find the level of competition, that is known as “Keyword Difficulty”

I will suggest SEMRUSH, an awesome tool that offers a free trial as well.

You need to visit the “Keyword Overview” and “Keyword Magic Tool” to figure out the low-hanging fruits [easy to rank keywords].

Keyword Magic Tool

Check the snapshot below for Keyword Magic Tools wherein, I searched for “Restaurant in London” and it displayed me a lot of suggestions with keywords and KD% [Keyword Difficulty].

Keyword Overview tool I used to analyze the single keyword ”Best Chinese in London”. Another amazing tool that shows you trend, global traffic, and again, Keyword difficulty. 

Use any of the tools and you will find your answer.

One last thing that you need here in this section is to see the number of backlinks.

A backlink refers to the hyperlink that you earn from other sites when they refer you or your services. That helps Google to understand your content and rank it accordingly.

You can use both Ubersuggest and Semrush for this task.

Traffic Overview Backlinks

Here is a snapshot from Ubersuggest below:

Now, we have everything that we need to create great content. 

Step 5. Create an Awesome Content

Content matters the most and is actually a key factor behind your success.

Few tips to write content that ranks:

  1. Ensure to have at least 1500+ words, short content doesn’t rank anymore.
  2. Try to write better content than the top 10 competitors in search results.
  3. Keep it engaging, the user should read it till the end.
  4. Use proper images and videos to make it attractive and informative.
  5. Make it useful, your user should not go back to Google and search again for that keyword.
  6. Use Keywords in the heading, meta title, meta descriptions, and content.
  7. Make it trustworthy by adding relevant external and internal links.

If these suggestions are followed, your content part is taken care of.

Step 6. Link Building

I discussed the term “Backlink” above in step 4. Once we are finished with the content, it is now time to get some good links from high-authority sites.

Few killer tips for effective link building:

  1. Find the sites related to your niche and outreach them seeking a “Guest Post” opportunity.
  2. Search for “Free Guest Posting” sites on Google and approach the niche relevant sites.
  3. Create links on Quora and Medium
  4. Good “Directory submission sites” are also advised for Rank and Rent websites.

Not only this, but you can also reach out to a professional SEO agency or hire a freelancer through Fiverr who can help you in getting some links.

Avoid spammy sites and choose sites with low spam scores only to avoid any penalty from search engines.  

Step 7. Find Investors and Rent it Out

Your site is ready and the content is also created. It will take some time to rank but in between, you must start shortlisting the prospects who can invest.

If your keyword research is good, the content you created is a well-researched article that can help the visitors and you have proper links in place, your site will rank.

Let us now discuss the strategy and step-by-step approach to get your first few investors.

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Rank and rent seo niches

 

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How to find Rent Paying Customers for your R&R site?

Once your site is ready and it is in the process of ranking, you will now have to start reaching out to the prospects who can invest in your site.

Here is the step-by-step approach to reach out to the probable customers.

Identifying the Stats:

There are the following factors that will determine your customer base and of course the amount that you can expect:

  1. Traffic
  2. Keywords [Buyer intent or Information intent]
  3. Call to Action features and finally, 
  4. Nature of Business

Everything depends upon profitability, before you reach out to the customer, ensure you have the data ready.

If you can show them the ROI, they will invest for sure. 

Now, let us figure out the way of finding and approaching these customers.

Shortlisting the Prospects:

So, once we are done with the stats and analytics work and sure that the site has the potential to provide converting customers, let us start figuring out whom you need to contact. 

These leads are useful for small businesses, new ventures, or companies that operate on a lead closure model. 

Businesses with their own website might not be too interested in this project, however, depending upon the ROI you can project, it is worth giving a try.

  • Create a List of Lead-based Businesses

As we discussed above, Lead-based businesses like Insurance Advisors, Mortgage Loan Agents are always interested in getting new prospects. 

For example, a customer who is looking to buy a new house might enquire about nearby Loan facilitators and ends up visiting your site. Since these customers are enquiring themselves about the loan, there are high chances of their conversion.

The same goes for various other businesses [some of them are in the list of Rank and Rent Ideas that we shared below] and you just need to sit on a local map or a directory to shortlist a few of them.

  • Keep a Track of Newly Opened Business

This is a tricky thing to do but not at all tough. One simple way of doing it so liaison up with Tax consultants. 

Every new business hires these agencies for, let say, VAT registration, GST registration, etc, and that’s where you can get to know about newly opened businesses.  

Apart from these, local directories and advertising agencies might also pass on the leads to you.

Always remember that a newly opened business has a decent marketing budget and spends on advertising initially. You have the leads for them, and they will grab them for sure.

  • Contact GMB listings that are Not Ranking

One of the most innovative ways of finding paying customers is to approach the businesses that are not ranking.

All local business are creating their GMB listing these days but only a few are ranking on their desired keywords.

Pull out the possible list of keywords that caters to your niche, for example:

  • Website designers near me
  • Logo makers near me
  • Best Chest Specialist of Boston

Now you need to start contacting the businesses that are listed but are ranked at last. Since they are not getting any benefit from their existing listings, they will not let you go if you can prove the potential.

Isn’t it a simple trick? 

So, these are the ways of finding your clients and start collecting rent. 

Now, let us discuss a few ways through which you can contact them to pitch your product.

Planning an Outreach:

This is the final step and you need to ensure that everything is well planned before contacting the investors.

Few Suggestions: 

  • Create a simple product with proper pricing
  • Offer some discount on instant signup
  • Give them a free demo for a few days
  • Provide Free 5-10 Leads to show the Quality

Now, you need to contact the identified prospects using any of the following methods:

How about a demo over the call? You have the prospect number through GMB listing, directory, or any other source you got their reference from.

Call them right away and share the benefits that you have to offer.

At first, don’t discuss the pricing over the call, instead, show them the value and offer the trials.

If you have the address, go and give the demo directly. It is always better to take an appointment in advance. Still, if the size of the business is small and you have an ROI model for them, they will still entertain you.

If you have the database of local businesses, you can reach out to them quickly and efficiently with a proper draft through email. This is one of the best ways to reach hundreds of customers every day and generate leads for your own R&R site.

During the contact, you need to show them how your leads can help them get new customers. 

Consider trying a 2-3 days Demo or a few Free Leads so that the customers can try them.

Once they are convinced of the quality, the only step left will be to decide the mode of income and price negotiation.

Pricing Strategy: Modes of Income from Rank and Rent Website

You must define your pricing policy for your R&R site the way you want. 

Pricing Strategy

But before you decide that, you need to understand the value proposition yourself.

Firstly, Consider the investment and maintenance cost of your website.

Secondly, Track the per day traffic

Thirdly, Test a few leads on your own

If you are convinced that everything is right at its place and your customers will surely benefit from it, you should now figure out the pricing strategy.

There can be three major strategies that you can adopt as your revenue stream from this website.

  1. Sell Space, Charge Rent

Simplest pricing model where you sell your entire page or a portion for a fixed monthly amount called rent.

In this model, you get a fixed amount irrespective of the profitability and performance of the page. It is the safest way but you earn comparatively less.

  1. Profit-Sharing

As the name suggests, you decide a share of profit for simply passing on the lead to local vendors.

Let suppose you shared a lead for website design and the business earned $100 profit through that lead, you may ask for a share out of it, maybe 25% or so.

If you notice that your leads are converting, you must choose this method.

  1. Per Lead Commission

This model is slightly different. Here, you neither get a fixed income nor a profit. You simply decide an amount per lead.

If there are no leads, the business has nothing to pay you, that’s the benefit for the business.

The lead, on the other hand, even if doesn’t convert, you will get a fixed amount, that’s the advantage you have.

 So, on the basis of investors, your traffic, niche, and various other things, you can decide your pricing model.

One thing is for sure that you can expect a lifelong income if your basics are right.

Now, Are you interested in getting a list of my hot favorite niches for the Rank and Rent SEO project? 

Here we go.

50 Awesome Rank and Rent Website Ideas

I discussed above, that you need to have a micro-niche idea that works well and can rank easily on local searches. 

Awesome RAnk

Further, I shared with you the step-by-step process to create a Rank and Rent website above. 

Let me now suggest you 50 ideas or topics on which you can start your R&R website:

  1. Airline Ticketing
  2. Local Tours and Weekend excursions
  3. Ambulance Services
  4. Doctors [Gynae, ENT, etc]
  5. Animal Trappers, Shelters, Hospitals
  6. Pets Grooming
  7. Electricians or Electronics Repair
  8. Mobile Phone Repairing
  9. Beauticians or Makeup Artists
  10. Salons
  11. Dance and Music Institutes
  12. Astrologers, Palmists, Numerologists, and various Occult Sciences 
  13. Air Conditioner and Refrigerator Repair
  14. Event Planners and Decorators
  15. Transport, Autoleasing or Taxi Services
  16. Website Designers
  17. Digital Marketing Services or SEO
  18. New Born Baby Clothes, Accessories, and Services
  19. Bank Loans Services
  20. BBQ Grill Restaurants
  21. Discos and Pubs
  22. Furniture
  23. Jewelry
  24. Coachings and Tutions
  25. Used Car Dealers
  26. Car Repair and Washing Stations
  27. Printing and Stationery
  28. Sports Goods
  29. Schools and Colleges
  30. Computer and Laptop 
  31. Hospitals and Medical Shops
  32. Body Piercing or Tattoo Art
  33. Employment Agencies
  34. Gym and Yoga Instructors
  35. Lawyers
  36. Insurance Services
  37. Florists and Decorators
  38. Currency Exchange
  39. Share Brokers
  40. Departmental Stores
  41. Movers and Packers
  42. Household Services like Plumbers, Carpenters, etc
  43. Gas Stations
  44. Gifts Shop
  45. Guns Dealers
  46. IVF Clinics
  47. Day Boarding or Creche
  48. Hardware Supplies
  49. Food, Vegetables, and Beverages
  50. Spa 

So, these are the niches that you can try and explore for your first Rank and Rent website. Use tools like Google Keywords research, Ahrefs, and Semrush to further deep dive and get the keywords suggestions.

Quick Links:

Some Top Videos Explaining Why SEO is important :

Here is what top media news outlets says about SEO :

AI algorithms like RankBrain play a crucial role in ranking at the SERPs. AI tools have the unique ability to track changes and learn for better information retrieval during subsequent use.

Rank and rent seo

 

Source : Here

 

 Conclusion: What is Rank and Rent in SEO 2022

Getting a micro-niche ranked and earning through affiliate marketing or ad networks is something that we all know. But, This Rank & Rent SEO game is also becoming a popular way of earning a semi-passive income.

While you do not have anything that is a “sure shot remedy” of success when it comes to search engine rankings, Rank and Rent concept I still find comparatively easy and worth trying.

If you choose the right project with proper research, you can create a consistent income source that needs a one-time effort.

Queries and doubts? Use the comments section below, I will answer back asap.



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adminde October 15, 2022 0 Comments